- Develop marketing strategies in collaboration with VP Sales & Marketing to support sales growth and generate product demand; execute annual marketing plan within set budget and with the assistance of collaborators.
- Cultivate understanding of Peterson Company brand personality, value proposition, product, and service offerings.
- Maintain relationships with relevant trade organizations and solicit marketing resources and funding to support campaigns.
- Accurately define customer audience for marketing initiatives and develop relevant campaigns to promote and educate target audiences about company products and services.
- Collaborate with National Sales and Graphic Design teams on product and packaging development from ideation through launch and promotion.
- Develop and implement systems for customer feedback about overall company and marketing initiatives.
- Provide continuous training and performance management to Marketing team members, ensuring they have the skills and knowledge required to deliver high quality performances.
- Maintain awareness of business and market-related trends and develop strategies to promote them with our team, customers, and consumers. Evaluate reception and impact of marketing campaigns and adjust strategy as needed to meet changing market and competitive conditions.
- Foster a culture of ownership, entrepreneurship, collaboration, development, and openness to new opportunities. Push team members to think globally and streamline processes.
- Prioritize and respond to internal and external communications promptly, or delegate as appropriate. Complete administrative work in a timely manner.
- Strong communication skills to present, persuade, and communicate with diverse range of external partners and Peterson team members.
- Positive attitude and collaborative relationship with internal and external stakeholders.
- Strong business sense to identify opportunities and develop strategies to capitalize on them.
- Strong analytic abilities with the ability to synthesize that information through words, images, and experiences.
- Ability to communicate in English effectively, including copy editing and copy writing skills.
- Strong ability to manage an independent position without direct supervision.
- Ability to motivate, coach, and counsel employees reporting to this position when a situation presents itself.
- Meet scheduled deadlines for achievement of Company goals and objectives through the ability to recognize and address priorities.
- Maintain an organized and efficient work environment.
- Ability to anticipate potential problems and employ strong decision-making and problem-solving skills to prevent or resolve them.
- Ability to operate basic computer and office equipment and portable electronics, including working knowledge of Microsoft Office (Outlook, Excel, Word, Powerpoint).
- BA of Business Administration in Marketing or similar field or equivalent experience is preferred
- Minimum 5-7 years of experience in B2B and/or B2C marketing. Detailed knowledge and experience in the food industry preferred.
- Minimum 3-5 years of experience in a supervisory role managing a Marketing and Creative team.
- Must maintain current Food Worker Permit and knowledge of safe food handling practices in a commercial food prep environment, including at events and trade shows.
-
Marketing Director
1 week ago
Peterson Auburn, United StatesWho We Are · The Peterson Company is a family-owned and operated direct importer and full-service distributor. We are people who love to connect with others, whether they be part of Team Peterson or an external partner, over a shared passion for great food Collaboration, support ...
-
Director of Marketing
1 week ago
Muckleshoot Casino Resort Auburn, United StatesNote: this role is not remote and cannot be done remote. · WE'RE DOUBLING DOWN ON YOUR FUTURE · Competitive salary of DOE with discretionary performance bonuses 2x a year · Fully paid medical, prescription drug, dental and vision coverage for you and competitive premiums for your ...
-
Sales and Marketing Director
1 week ago
Farrington Court Retirement Community Kent, United StatesFamily Advisor · We are seeking an experienced salesperson with a proven track record of success to take the helm of our sales and marketing efforts our beautiful and well established senior living community in Kent, WA. Come join a team of dynamic, dedicated, and caring professi ...
-
Sales and Marketing Director
3 days ago
Spees Design Build Kent, United StatesJob Description · Job Description · Sales and Marketing Director · Your New Company: · Spees Design Build (SDB) is an award-winning design-build firm that specializes in providing architecture, engineering, and project management consulting services. We work in teams, take on exc ...
-
Marketing Director
1 week ago
South Hill Mall Puyallup, United StatesSouth Hill Mall seeks an aggressive individual with a strong background in marketing to direct the overall department responsibilities. Ideal candidate would have experience in advertising, public relations, event planning along with a proven track record in sales and sponsorship ...
-
Marketing Director
1 week ago
Cafaro Puyallup, United StatesSouth Hill Mall seeks an aggressive individual with a strong background in marketing to direct the overall department responsibilities. Ideal candidate would have experience in advertising, public relations, event planning along with a proven track record in sales and sponsorship ...
-
Marketing Director
1 week ago
Cafaro Puyallup, United States3500 S Meridian, Puyallup, WA 98373, USA · Job Description · Posted Thursday, March 28, 2024 at 4:00 AM · South Hill Mall seeks an aggressive individual with a strong background in marketing to direct the overall department responsibilities. Ideal candidate would have experience ...
-
Director of Marketing
1 week ago
Middleby Coffee Solutions Group Renton, United StatesJob Type · Full-time · Description · The Middleby Coffee Solutions Group is located in Renton, Washington, and was established in January 2021. The group is the combination of 3 brands: Synesso espresso machines, Concordia Beverage Systems and Bloomfield Worldwide. Middleby Cof ...
-
Director of Marketing
1 week ago
Middleby Coffee Solutions Group LLC Renton, United StatesThe Middleby Coffee Solutions Group is located in Renton, Washington, and was established in January 2021. The group is the combination of 3 brands: Synesso espresso machines, Concordia Beverage Systems and Bloomfield Worldwide. Middleby Coffee Solutions Group is a subsidiary of ...
-
Director of Marketing
55 minutes ago
Middleby Coffee Solutions Group Renton, United StatesJob Type · Full-time · Description · The Middleby Coffee Solutions Group is located in Renton, Washington, and was established in January 2021. The group is the combination of 3 brands: Synesso espresso machines, Concordia Beverage Systems and Bloomfield Worldwide. Middleby Co ...
-
Director of Marketing
1 week ago
Denali Advanced Integration Redmond, United StatesSummary of Position: · The Director of Marketing is responsible for leading the marketing function, developing marketing plans, and implementing marketing programs including product development, go-to-market, integrated marketing, and communications. Marketing plans include both ...
-
Director of Marketing
1 week ago
ZGF Architects Seattle, United StatesZGF is seeking a Director of Marketingto lead our Seattle marketing team. If you're a creative thinker, self-starter, collaborator, relationship builder, and general dot connector across all aspects of the marketing lifecycle, we'd love to hear from you You'll bring to this role ...
-
Director of Marketing
2 weeks ago
ZGF Architects Seattle, United StatesZGF is seeking a Director of Marketingto lead our Seattle marketing team. If you're a creative thinker, self-starter, collaborator, relationship builder, and general dot connector across all aspects of the marketing lifecycle, we'd love to hear from you You'll bring to this role ...
-
Marketing Director
1 week ago
Fast Water Heater Company Woodinville, United StatesFast Water Heater Company is the largest and fastest-growing marketer of hot water heater and HVAC sales and services on the West Coast. We are also evolving and launching additional home services. To support that growth, we are in a major expansion of our marketing and advertisi ...
-
Marketing Director
1 week ago
Aegis Living Issaquah, United StatesOverview: · Aegis Living is a national leader in senior assisted living and memory care with a simple philosophy: make every day count. With more than 20 years of experience, it is known for its employee-centric company culture, unique point of view and eye for innovation. · Ae ...
-
Marketing Director
1 week ago
Fast Water Heater Company Woodinville, United StatesLocation field must contain 'city, state' or a zip code to perform a radius search (e.g., · Denver, CO · or · City and state must be separated by a comma followed by a space (e.g., · Houston, TX ) · Fast Water Heater Company · Marketing Director · in · Woodinville , · Was ...
-
Marketing Director
1 week ago
Aegis Living Bellevue, United StatesOverview: · The Marketing Director role has direct responsibility of planning and managing the overall sales and marketing efforts for an Aegis Living community. The intention is to achieve optimal census and revenue targets through the following sales related activities: proact ...
-
Marketing Director
1 week ago
Laurentide Controls Kirkland, United StatesCome join the largest supplier of automation and reliability solutions in our region. Discover what we can offer you and be the voice that cultivates innovative ideas To Help Industry Thrive in Eastern Canada. · SOUNDS EXCITING? JOIN US · Our Marketing Director will be recognized ...
-
Director of Marketing
1 day ago
ZGF Architects Seattle, United StatesJob Description · Job DescriptionZGF is seeking a Director of Marketing to lead our Seattle marketing team. If you're a creative thinker, self-starter, collaborator, relationship builder, and general dot connector across all aspects of the marketing lifecycle, we'd love to hear f ...
-
Marketing Director
2 weeks ago
Nutpods Bellevue, United Statesnutpods is a plant-based creamer company based in Bellevue, WA. We sell a nut-based and oat-based plant-based creamer line. In 2019, nutpods was named Inc 5000's 2nd fastest-growing privately-owned food and beverage company in the United States. We have passionate fans who live h ...
Marketing Director - Auburn, United States - Peterson Cheese
Description
Job Description
Job DescriptionWho We Are
The Peterson Company is a family-owned and operated direct importer and full-service distributor. We are people who love to connect with others, whether they be part of Team Peterson or an external partner, over a shared passion for great food Collaboration, support, intergity, and respect are the pillars of how we choose to conduct business. If you want to know more about us, our team, and what we offer, please visit:
Summary of Position
The Director of Marketing is responsible for driving business development through marketing programs and campaigns. This position collaborates closely with Sales, Category Managers, and external partners to plan, coordinate, and execute campaigns and programs that drive new and incremental sales growth. This role also directly manages the members of the Marketing team, enforces accountability, and ensures expectations are met or exceeded. They will work closely with the VP Sales & Marketing on business planning, identification of growth opportunities, competitive analysis, and performance measurement.
Accountabilities
Knowledge, Skills, Abilities, and Qualifications
This compensation information is a good faith estimate and provided in accordance with Washington's state law. The total annual compensation is estimated to start between $85,000 to $95,000 (combining base salary and bonus opportunities). The starting base salary will be determined based on the applicant's skills and experience which may affect the aforementioned range. Other benefits as provided by the Peterson Company are also offered, including dental, vision, medical, and 401(k).
The Peterson Company is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, physical or mental disability, sexual orientation, marital status, military or veteran status, gender identity and expression, genetic information, or any other factor protected by law.