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    Digital Marketing Director - Cincinnati, United States - weareastromktg

    weareastromktg
    weareastromktg Cincinnati, United States

    2 weeks ago

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    Description
    Job Description

    Job Description


    We are looking for a qualified Digital Marketing Director to take the lead in developing successful, long-term digital marketing strategies for our company.

    As a Digital marketing director, you should have in-depth marketing experience and a passion for digital technologies.

    You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence.

    You should be able to drive all digital marketing efforts to achieve our business objectives.

    Responsibilities

    Build our digital marketing roadmap
    Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency
    Measure ROI and KPIs and prepare a budget
    Develop specific campaigns to create and maintain high levels of customer interaction
    Oversee our social media accounts
    Manage and improve online content, considering SEO and Google Analytics
    Forecast sales performance trends and act proactively to increase our market segment
    Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies
    Motivate digital marketing team to achieve goals
    Monitor competition and provide ideas to stand out
    Stay up-to-date with digital technology developments

    Requirements

    Proven work experience as a Digital marketing director
    Demonstrable experience in designing and implementing successful digital marketing campaigns
    Strong understanding of how all current digital marketing channels function
    Solid knowledge of online marketing tools and best practices
    Hands on experience with SEO/SEM, Google Analytics and CRM software
    Familiarity with web design
    Excellent analytical and project management skills
    Strong team management and communication (written and verbal) skills
    BSc degree in Marketing, Digital technologies or relevant field
    Assess relevant skills and qualifications with our Marketing Director interview questions.

    #J-18808-Ljbffr
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