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Content Marketing Specialist - Lehi, United States - Sunrun
Description
Everything we do at Sunrun is driven by a determination to transform the way we power our lives. We know that starts at the individual employee level. We strive to foster an environment you can thrive in through our commitment to diversity, inclusion and belonging.Overview
A renewable energy revolution is blossoming into the world's largest industrial transformation since the personal computer. The aging and vulnerable electrical grid is rapidly being supplemented by rooftop solar and home battery storage.
This movement is being fueled by the explosive growth of electric vehicles that can be powered with electricity from home, rising energy prices, and the growing demand for sustainable energy electricity.
As the #1 home solar & battery storage company in America, Sunrun is in the driver's seat to lead this energy revolution.
The company's leadership team embraces a fast-paced, entrepreneurial mindset to seize this unique opportunity in history and position Sunrun as an aspirational, clean energy lifestyle brand, with the goal of making the home of the future more affordable, cleaner, and efficient.
As a Content Marketing Specialist, you will be at the forefront of this new vision by developing breakthrough brand & customer communications and strategic creative content that build awareness, foster loyalty, drive conversion, and expand our brand footprint.
The content you create will help customers understand more about the benefits and process to go solar, Sunrun's product offerings, and answer key questions they have along the customer journey.
You will work closely across the marketing organization to plan, write, design and deploy assets to our customers.This position is in-person at our Lehi, Utah headquarters. Some travel will be required for internal meetings and production initiatives. At Sunrun, we are passionately committed to our mission to connect people to the cleanest energy on earth. We also nurture a collaborative and inclusive culture that welcomes diverse backgrounds and perspectives.
The company provides generous compensation and benefits, including medical plans, 401k match, stock purchase plan, maternity and paternity leave, employee discounts, flexible schedules, flexible vacation, and much more.
The energy revolution is underway and our planet needs it now more than ever. Join us in the journey to create a future where life runs on clean energy.Responsibilities
Improve the overall customer experience through enhanced content delivered at key points along the customer journey
Create engaging and high-quality content to deploy through the Marketing Automation team
Monitor KPIs to track and measure the success of content marketing efforts
Work with key internal stakeholders to ensure smooth content delivery
Support and elevate overarching content strategy for the brand
Collaborate with channel and CX leaders to develop content strategy and asset needs across organic and paid social, email, website, brand communications, product, and more
Leverage consumer insights to shape content strategy and messaging
Support development and deployment of brand campaigns, calendar, and content
Lead content development in collaboration with creative teams across design, video, and UX
Coordinate Spanish-language marketing partners and campaigns (ability to speak Spanish is not required)
Requirements
Bachelor's degree
Minimum 2 years experience
Creative intuition to lead and develop content & ideas that spark engagement
Executional excellence in developing breakthrough consumer messaging
Excellent copywriting skills with ability to tailor approach to specific platforms and audiences
Experience in consumer communications across multiple brands & industries
Track record of distilling complex dynamics into simple brand communications
Ability to drive effective project management across multiple initiatives
Bias for action, speed, and agility
Entrepreneurial drive, used to working in a fast-paced environment
Experience leading and influencing cross-functional teams
Passion for learning and development to evolve and acquire new skills
Excellent presentation and influence skills with senior management
Ability to thrive in a cross-functional role
Ability to travel approximately 10-20% of the time
Nice to have:
Graphic design and/or video editing skills (e.g., Figma, Adobe Illustrator)
Hands-on experience working in website content management systems
Experience working in Salesforce Marketing Cloud
Please note that the compensation information that follows is a good faith estimate for this position only and is provided pursuant to acts, such as The Equal Pay Transparency Act.
It assumes that the successful candidate will be located in markets within the United States that warrant the compensation listed.
Candidates in locations outside this local area may have a differentstarting salary range for this opportunity which may be higher or lower.
Please speak with your recruiter to learn more.Starting salary/wage for this opportunity:
$87,573.94 to $116,765.25
Other rewards may include annual bonus eligibility, which is based on company and individual performance, short and long term incentives, and program-specific awards.
Sunrun provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO).
A candidate's salary history will not be used in compensation decisions.Recruiter:
Laura Morgan )
This description sets forth the general nature and level of the qualifications and duties required of employees in this job classification, as well as some of the essential functions of this role.
If you have a disability or special need that may require reasonable accommodation in order to participate in the hiring process or to perform this role if you are offered employment, please let us know by contacting us at
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