- Partner closely with our Sales Team on client consultation and content planning.
- Propose campaign ideas to clients that, based on previous performance and current trends, will perform well for our audience while meeting the clients goals.
- Work collaboratively with our Content Team to produce and execute these campaigns.
- Personally produce content as well as work hand in hand with other creators.
- Content includes a wide range of campaigns including website articles, newsletters, social media campaigns, photography, video shorts, and more.
- Stay on the leading edge of content evolution in social media, recommending additions and edits to our clientss client offerings and benchmarks for performance.
- Monitor the progress of campaigns, implementing appropriate edits, as needed.
- Deliver detailed content marketing analysis that includes meaningful and actionable insights around client content.
- B.S. in Communications, Marketing, Advertising, Journalism or related.
- 5+ years of consumer marketing with min. of 3+ years in content production (emphasis on social reels and copywriting)
- 5+ years of managing and leading successful content teams.
- Superb copywriting and editing experience and visual acuity for phone media.
- Knowledge of SEO best practices.
- Knowledge of social media best practices for each channel.
- Proven experience growing and engaging audiences through impactful content marketing
- Benchmarking with other successful campaigns and media/marketing outlets.
- Expert at understanding/analyzing digital analytics and incorporating constant improvements to processes and best practices for the team.
- Prefers to work in a fast-paced environment, not rattled by quick turnarounds or edits.
- Emotional steadfastness. Knows how to react professionally in a wide range of situations.
- Self-starter with experience and a strong desire to work in the digital/social media field.
- Proven team leader. Enjoying the process of coaching and developing members.
- Passion to support local Birmingham and throughout Alabama..
- Skilled at giving timely, appropriate feedback while maintaining individual respect and building motivation in your team.
- You are confident with clients and can present ideas with data and conviction but humble enough to accept criticism and edits.
- A deep appreciation for storytelling and a desire to make an impact on the Greater Birmingham market and Alabama as a whole.
- A collaborative, no-ego approach to work
- Full-Time job located in Birmingham, AL
- Reports to the CEO
- Must be in office min 3 days/week.
- Salary (commensurate with experience) + Bonus
- Fully paid Silver Level Health plan.
- 3 weeks PTO+Holidays+Birthday
- Time allotted for your participation in the local nonprofit of your choice.
- Dog-friendly (as long as your dog is friendly) ;)
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Brand Content Manager - Birmingham, United States - Deploy Alloy
Description
About the job Brand Content Manager
Multimedia Content Manager
Our client seeks an experienced Content Manager to help lead the ideation and execution of native advertising campaigns for our clients. This is a highly creative, collaborative, and strategic role. Youll work closely with our clients, sales team, content team, and senior leadership to bring fresh, leading-edge consumer-oriented campaigns to life. Expert experience with social media, WordPress, and native advertising is required.
What will you do?