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Email Marketing Specialist - Austin, United States - ManyChat
Description
Manychat is a leading Chat Marketing platform. We help businesses engage with their customers on Instagram, Facebook Messenger, WhatsApp, and Telegram.Trusted by over 1 million brands in 170+ countries, we're an official Meta Business Partner, backed by top investors, including Bessemer Venture Partners.
With 200+ teammates across international offices in Austin, Barcelona, Yerevan, São Paulo, and Amsterdam — Manychat helps businesses across the globe improve their ROI and grow faster.
We are seeking an experienced Email Marketing Manager to join our dynamic marketing team.The Email Marketing Manager will report into the Director of Marketing Automation and be responsible for developing and executing email marketing campaigns that drive engagement, increase revenue, and enhance customer loyalty.
This role requires a strategic thinker with a creative edge, adept at using data to inform decisions and optimize campaigns for maximum impact.
Design and implement comprehensive email marketing strategies to meet company objectives, including promotional campaigns, conversion, and transactional emailsOversee the execution of broadcast email campaigns on a daily, weekly, and monthly basis, including planning, targeting, segmentation, content creation, scheduling, testing, and deployment
Monitor and analyze campaign performance, to improve open rates, click-through rates, conversion rates, and overall effectiveness
Manage the email database for optimal segmentation and targeting, ensuring compliance with data protection regulations.
Collaborate with the content and design teams to create compelling email content that resonates with our audience and drives action
Work closely with content marketing, product, and customer experience teams to align email marketing strategies with overall business goals
Ensure all email campaigns comply with current email best practices, including deliverability, privacy laws, and opt-in regulations
Bachelor's degree in Marketing, Communications, Business, or related field.
3+ years of experience in email marketing or digital marketing, with a proven track record of developing and executing successful email marketing campaigns.
Proficiency in email marketing platforms (e.g., Mailchimp, Constant Contact, HubSpot) and marketing automation technology.Strong analytical skills, with experience in A/B testing, analytics, and reporting tools.
Excellent written communication and copywriting skills
Knowledge of HTML/CSS for email design is a plus
Familiarity with GDPR and other email compliance regulations.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
We care about your growth, well-being, and comfort
Generous time-off policy to balance your work and life.
Competitive medical, dental, and vision coverage for you and your dependents (via PLANS).
Hybrid work format to choose between home and office.
Manychat is an Equal Opportunity Employer. We're committed to building a diverse and inclusive team.
We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.
This commitment is also reflected through our candidate experience.If you have individual needs that may require an accommodation during the interview process, please indicate this in your application.
We will do our best to provide assistance throughout your interview process to ensure you're set up for success.Do you now, or will you in the future, require sponsorship for employment visa status (e.g., H-1B visa status, etc.) to work legally for our Company in the country where this job is located?
As set forth in Manychat's Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.
If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.
As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA.
Classification of protected categoriesis as follows:
A "disabled veteran" is one of the following: a veteran of the U.S.
military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.
A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S.
military, ground, naval, or air service.An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S.
military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S.military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
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As set forth in Manychat's Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.
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As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA.
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A "disabled veteran" is one of the following: a veteran of the U.S.
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military, ground, naval, or air service.An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S.
military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S.military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
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