- Corporate Messaging: Develop and implement clear and effective corporate stories and messages, aligned with the company's mission, ensuring consistency across all channels and markets, and full alignment with the CEO's vision.
- Agency Management: Oversee relationships with global PR agencies and vendors, ensuring the Sectigo brand regularly makes the headlines, wins awards, and gains share of voice against the competition.
- Executive Communications: Provide strategic communication counsel to company executives and leadership, helping them deliver effective speeches, presentations, and messages.
- Market Analysis: Work closely with Product Marketing function to leverage customer and competitor analysis to identify opportunities for brand growth and refine messaging.
- Cross-Functioning Collaboration: Collaborate with product management, sales, marketing, and other departments to ensure alignment with brand objectives and consistency in messaging.
- Analyst Relations: Work closely with analyst firms to promote the Sectigo brand effectively, influence analyst briefings, and leverage market trends and industry reports to build impactful, fact-based stories.
- Media Relations: Build and maintain strong relationships with media outlets, journalists, and influencers to secure positive media coverage and manage crisis communication effectively.
- Internal Communications: Develop and implement internal communication strategies to foster employee engagement, alignment, and awareness of corporate initiatives and news.
- Content Development: Contribute to the creation of high-quality content, including press releases, articles, blog posts, and social media content. Provide regular content themes and stories to the Field Marketing team to use in their brand awareness, customer acquisition, and retention campaigns.
- Measurement and Reporting: Establish KPIs and metrics to measure the effectiveness of corporate communication efforts and provide regular reports to senior management.
- Budget Management: Manage the corporate communication marketing budget effectively, ensuring ROI and cost-efficiency in all marketing initiatives.
- Other duties as assigned and related to the nature of this role and company initiatives.
- Bachelor's or college degree in Communications, Public Relations, Journalism, or a related field. Master's degree preferred.
- 5+ years of experience in corporate communications or related roles
- SaaS / security software industry experience essential.
- Strong strategic thinking and problem-solving skills.
- Exceptional copywriting skills.
- Crisis communication and issues management expertise.
- Proficiency in media relations and relationship-building with stakeholders.
- Demonstrated success in developing and executing comprehensive communication strategies.
- Ability to work effectively with senior executives.
- Creative thinking, adaptability, and passion for innovation
- Effective communication and presentation skills.
- Hardworking and resilient personality.
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Corporate Communications Manager - Scottsdale, United States - Sectigo, Inc.
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Description
Job Description
Job DescriptionWho We Are:At Sectigo, we align around our mission and pride ourselves in helping thousands of customers sleep better at night.
"When people think Online trust management, they think Sectigo because we offer our customers unparalleled peace of mind."
How we show up with each other and our customers every day is just as important, and we win as #OneSectigo by living out our core values - Support, Excellence, Collaboration, Teamwork, Integrity, Growth and Openness. We are committed to investing in our diverse teams where everyone understands their role and how they support our strategic goals, we drive operational excellence through scale and efficiency, and we strive to delight our customers and become the market leader in our industry. If you aspire to join a driven team that holds each other accountable to meeting our lofty goals and you'd like to be part of our growth story in delivering a market leading user experience, we'd like to talk to you.
What We Are Looking For:The Corporate Communication Manager will be responsible for developing and executing comprehensive corporate communication strategies that align with Sectigo's vision, enhance the company's image, increase its exposure and share of voice, drive customer acquisition and loyalty, and achieve business objectives. This role requires a strategic thinker who can translate market insights and senior leadership input into compelling and high-impact marketing stories that fully support Sectigo's mission, collaborate cross-functionally to ensure brand consistency across all touchpoints, and act as a brand guardian.
What You'll Be Doing:Education:
Experience: