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    Digital Manager, Ad Ops - New York, United States - ad+one

    ad+one
    ad+one New York, United States

    Found in: Lensa US 4 C2 - 1 day ago

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    Description

    Digital Manager, Ad Ops, New York, NY (hybrid)

    We are currently seeking an Ad Ops Manager for a rapidly growing media agency in NYC. This is an amazing opportunity for someone to make a name for themselves in the industry with this progressive and growing agency. The position will work across a variety of high-profile national and global accounts, supporting campaigns across the agency. This position will manage a team, so previous management experience is preferred. The agency is growing fast and represents an employee-centric work culture with many rapid promotions.

    Overview & responsibilities

    The manager will be responsible for campaign management, quality assurance, and campaign delivery. You will work with both internal teams and clients to ensure campaign objectives are met.

    Manage trafficking of all placements in the ad-serving platform and confirm launch success

    Liaise with clients and external agencies to ensure campaign setup and tracking are implemented following the correct procedures

    Create, advise, and overlook tagging structure. Issue and QA floodlights for site tagging.

    Audience creation in Campaign Manager (ad server level) Manage daily campaign maintenance, including internal questions regarding tracking and status of various campaigns

    Manage and issue campaign performance reports and share results across teams to ensure progress

    Provide analytics-based strategic insights and direction to aid in the development of media & communications initiatives

    Maintain Ad Ops processes and best practices

    Required Skills

    3-7+ years of digital experience at an agency working within ad operations

    Adept at Double Click Campaign Manager (DCM)

    Bachelors degree, preferably with a concentration in advertising, marketing, economics, finance, computer science, mathematics or engineering

    Preferred Skills

    Site tagging/GTM experience

    Google Analytics / Adobe or another site-level analytics tool

    Data visualization: Data Studio/Datorama/Tableau

    Experience with DSPs: Appnexus, Tradedesk, Mediamath, etc.

    Understanding of any 3rd party vendor integrations Viewability/Brand safety, brand lift integrations, or DMP tagging

    Financial Services experience

    #LI-BT1

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