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Marketing Director - Albuquerque, United States - Community Wellness
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Description
Join one of the nation's fastest-growing Telehealth companiesWe offer the ideal, caring, passionate healthcare professional the exciting opportunity to become involved in the tele-health/telemedicine industry through our unique technologically driven healthcare programs including Remote Patient Monitoring (RPM) capabilities.
_______________________________________Community Wellness works with our partners to provide an all-encompassing, patient centric approach to care.
We connect technology, community, and clinical coaching to improve patient outcomes plus improve your bottom line – Closing the health equity gap one patient at a time.
We provide our teammates a remote working environment (in most circumstances), outstanding earnings potential, competitive benefits, and personal recognition and advancement.
We are looking for a motivated, organized, and talented Marketing Director to join our team, focusing on playing a very "HANDS-ON" role managing marketing, media buys, working with agencies, and optimizing leadgen campaigns.
Job Purpose:
Responsible to manage and report on a wide range of digital marketing programs and campaigns; leads the digital marketing team to plan, execute, and optimize digital marketing initiatives in support of the company's goals.
Responsibilities:
Develops and leads the digital marketing strategy; plans tactical campaigns to execute online marketing initiatives; integrates online media, email, social media, company website, and SEO/SEM development.
Collaborates with the Sales Team to drive the overall CRM strategy; understands how to integrate the CRM with other parts of the enterprise.
Ensures a consistent brand experience across all marketing touchpoints, including but not limited to digital advertising, traditional media, collateral, and digital presence.
Measures the impact of work by establishing the right KPIs; develops reports and communicates results with leadership and cross-functional stakeholders.
Creates marketing plans for multiple programs including the existing physician (B2B), patient (B2C), and other programs; creates appropriate plans for each.
Works closely with the marketing staff to develop strong, on-brand content and messaging for owned channels and paid and earned media.
Collaborates with business partners to identify efficiencies and improve the effectiveness of customer acquisition channels through innovations in strategy, targeting, delivery, process, and new capabilities.
Maintains a focus on detail while managing marketing campaigns across multiple online channels (both internal and external); audits key steps to ensure flawless execution.
Here are our
MUST HAVES:
Required Education, Experience, Certifications / Licensure, & Skills:
Bachelor degree in Marketing or Business Administration from a four-year college or university and five to ten years or more of related experience OR the equivalent combination of education and experience.
Demonstrated prior experience leading a Marketing Team
Knowledgeable in the utilization of all digital marketing channels
Experience managing high monthly budget marketing campaigns in a dynamic, changing environment
Experience contributing to the planning of an annual marketing budget and related programs
Strong people skills; builds internal and external relationships easily
Superior attention to detail, with a process-oriented mindset
A self-starter, driven to accomplish exceptional results
A sense of urgency; motivated to meet self-imposed deadlines
Inspiring leader who can motivate, encourage, and support the growth of the team
An executive presence, comfortable working with senior leaders
Excellent communication skills, both verbal and written
A planner with capable organization and prioritization skills
Requirements:
Job Type (FLSA Status):
Pay:
$125,000.00 to $150,000.00
Ability to commute/relocate:
Occasional travel required/relocation is not necessary for this role.
Work Location:
Remote/Work From Home
What We Offer
Competitive compensation package specific to the role
Competitive benefits package including medical, dental, vision, life, disability insurance, 401(k) retirement plan, paid time off, paid holidays, stock ownership potential (benefits are for full time W-2 employees ONLY) CONTRACT ROLES DO NOT QUALIFY FOR OUR BENEFITS PACKAGE.
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