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Sales and Marketing Coordinator - Henrico, United States - ASM Global
Description
POSITION: Sales and Marketing Coordinator
DEPARTMENT: Marketing and Business Development
REPORTS TO: Director of Marketing and Business Development
FLSA STATUS: Exempt PT
Summary
As the worlds leading venue management company and producer of live event experiences, ASM Global is the preeminent management and content partner with over 350 venues worldwide. Operating and investing in the worlds most important stadiums, arenas, convention centers, and theaters requires unmatched dedication and the most profound expertise. Our focus is YOU Through investments in growth, resources, and technology we strive to enhance the experience of our internal Team Members and to continue creating amazing live experiences for the guests that we serve.
Essential Duties and Responsibilities
Include the following. Other duties may be assigned.
+ Assist with sales and marketing functions to maximize effectiveness to achieve business goals, with special emphasis on the local business market.
+ Key responsibilities include event private event sales, sponsorship coordination and assisting special event opportunities.
+ Comfortable conducting any private event outreach that includes cold calling, following up on referrals and actively looking for opportunities to upsell existing clients.
+ Conduct market research to gather leads, identify trends, and competitor activities for potential private events.
+ Create contracts and follow processes for booking private events that includes coordinating and managing all information into the facilitys booking system.
+ Prepare and execute private events, special events and sponsorship proposals.
+ Execute fulfillment of sponsorship contract terms that includes maintaining database and tracking system of current and potential sponsors.
+ Assists the Director of Marketing & Business Development that includes weekly status updates.
+ Assist with marketing plans, which include grassroots initiatives, social media, and eblasts.
+ Help implement and maintain outreach to major organizations within the community to grow databases.
+ Maintains a professional and courteous attitude in all dealings with patrons, promoters, vendors, co-workers, and senior management.
+ This position has the possibility of working long hours, which include nights, weekends, and holidays.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education and/or Experience
+ Bachelors degree from four-year college or University in Marketing, Journalism, Public Relations, or related field preferred
+ Minimum of 2 years experience in Marketing, Public Relations or Sales in entertainment industry or related field, or equivalent combination of education and experience requirement
+ Exposure to and familiarity with similar facility environment
Skills and Abilities
+ Excellent written and verbal communication skills required.
+ Ability to prioritize multiple projects.
+ Basic understanding of demographics and media buying ability
Computer Skills
To perform this job successfully, an individual should have knowledge of database software, spreadsheet, graphics, and word processing software.
Other Qualifications
Ability to work irregular hours in addition to normal business hours as needed to cover events.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to move around the facility; to stand for long hours during events; talk and hear. This position may require work inside or outside of the building, as needed by events.
Note
The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.
ASM is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with
Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.