Head of Brand and Communications - Parsippany, NJ, United States - Reckitt Benckiser

Reckitt Benckiser Parsippany, NJ, United States

3 weeks ago

Description

We are ReckittHome to the world's best loved and trusted hygiene, health, and nutrition brands.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.MarketingMarketing is at the heart of Reckitt.

We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.

Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.

With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.

With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

As a Category Marketing Manager at Reckitt, you will manage brand strategies that resonate with our diverse audience, propelling our large product category to new heights.

Your strategic thinking and creative spark will be the driving force behind our success, inspiring a skilled team to deliver excellence.

we're trailblazers shaping the future of consumer health. Drive the full funnel media planning, activation, execution, and optimization of media campaigns for the assigned brand portfolio.

Develop strategic vision, digital architecture and roadmap for an enterprise-wide digital technology portfolio, particularly the digital roadmap to power digital strategy for 6 vitamins and minerals brands (Airborne, Neuriva, Megared, MoveFree, Digestive advantage, Schiff Nutrition).

Lead for Machine Learning/Artificial Intelligence and Next-Gen Personalization capabilities to support the roadmap:
Develop key go to market strategy and pilot key creative and consumer personalization strategy.

Define how the deployed integrated technologies will be activated in the lead market, including use case definition, metrics/KPI and success goal definitions.

Build architecture to collect data in realtime and to create dashboards for in-flight campaign optimization. Responsible for data collection strategy and data management in google cloud platform. Lead efforts to utilize data-driven methodology, analysis and measurement to improve effectiveness in all marketing channels. Build digital tech eco system and practice for strong analytical approach to acquisition funnel metrics measurement and campaign performance.

Krux, Adobe, SEO, Oracle BlueKai, SEM.Bachelor's degree in Computer Science, Information Technology, Management Information Systems or a related field (foreign equivalent acceptable) plus 5 years of experience with consumer technology platforms.

Five (5) years of experience in: Web Technologies, web development and management; user experience; CRM strategy and management; marketing and Ad Technology such as Google marketing platform (DV360, DCM, Google optimize, GA360); Facebook Ads Manager; Google Data studio; loyalty platforms.

Media tactical, channel planning, execution and performance management; digital skill sets including, SEM, SEO and CRM; using data to inform business decisions; consumer data collection, segmentation, driving and executing media plans; AB testing.

One (1) year of experience in:

eCommerce platforms such as Pacvu; digital acquisition and performance marketing; management of DMP such as Krux, Adobe Audience Manager, Oracle BlueKai, with a focus on audience exploration; and performance measurement; conducting analysis on channel performance; iterative performance optimizations to drive ROI; and planning and measuring success through both last touch and first touch.

LI-DNI and #IND-DNSThe skills for successConsumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, New Product Development, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial acumen, Collaboration, P&L management, FMCG/Consumer Health Experience, Brand Management.

What we offerWith inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.

We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally.

We have a range of other benefits in line with the local market. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results.

You will be rewarded in line with Reckitt's pay for performance philosophy.00US pay transparencyThe base salary range for this role will vary based on experience in job and industry, training and education, skills relevant to the position, and other factors permitted by law.

Reckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, life and disability insurance; paid time off for vacation, sick, and Company recognized holidays; tuition reimbursement; If reasonable accommodation is needed to complete your application, please .

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; protected veteran status;

Director of Strategic Branding, Communications,

3 weeks ago

Children's Museum of Manhattan New York, United States

**POSITION**: Director of Strategic Branding, Communications, & Marketing · **EXEMPT STATUS**:Exempt · **REPORTS TO**: Chief Executive Officer · **ABOUT THE CHILDREN'S MUSEUM OF MANHATTAN**: · The Children's Museum of Manhattan (CMOM) is a steward of early childhood, helping all ...
Vp of Brand Marketing and Communications

1 week ago

Biz2Credit Inc New York, United States

: · **About Us** · Founded in 2007, Biz2Credit is rated as the Number 1 small business financing resource in the U.S. by Entrepreneur Magazine. Till date, we've facilitated more than $8 billion in small business funding. · Biz2Credit, an all-in-one financing solution for entrepre ...
Assistant Manager, Brand Communications

6 days ago

Dotdash Meredith New York, United States

Job Title · Assistant Manager, Brand Communications · **Job Description**: · - I. Job Summary | _Major goals and objectives._ · - II. Essential Job Functions · - Accountabilities, Actions and Expected Measurable Results- Develop and maintain key press materials in support of bran ...
Part Time Community/brand Manager

2 weeks ago

Shibumi Shade New York, United States Part time

**Part-Time Community Manager - New York (various beach locations)** · **Company Background**: · Shibumi is a growth-stage outdoor lifestyle brand based in Raleigh, NC. Shibumi was founded in 2016 by two brothers and their best friend, who, assigned to the task of beach setup and ...
Brand Communications Specialist

3 weeks ago

Anywhere Real Estate Madison, United States

16322BR · Brand Communications Specialist - US Remote · Madison · New Jersey · Job Description · Specialist, Brand Communications · As Specialist, Brand Communications , ERA Real Estate and Better Homes and Gardens Real Estate you will support the Managers of PR and Internal Comm ...
Brand Communications Specialist

3 weeks ago

Anywhere Real Estate Madison, United States

16322BR · **Brand Communications Specialist - US Remote** · Madison · New Jersey · **Job Description** · **Specialist, Brand Communications** · As **Specialist, Brand Communications** , **ERA Real Estate and Better Homes and Gardens Real Estate** you will support the Manage ...
Brand Communications Specialist

3 weeks ago

Realogy Madison, United States

About Us · ERA is a leading residential real estate brokerage franchisor, ERA has over 2,310 franchise and company owned offices and more than 38,000 independent sales associates located in 32 countries and territories. The Company was founded on the premise of building a franch ...
Brand Communications Specialist

3 weeks ago

Realogy Madison, United States

About Us · ERA is a leading residential real estate brokerage franchisor, ERA has over 2,310 franchise and company owned offices and more than 38,000 independent sales associates located in 32 countries and territories. The Company was founded on the premise of building a franch ...
Communications and Brand Manager

3 weeks ago

The Ned New York, United States

Position: Manager, Brand & Communications · Location: New York · Reporting Relationships · Reports directly to: Managing Director · Additionally reports to: Head of Creative · Directly supervises: No direct reports · Position Overview: · The Manager, Brand & Communications at The ...
Branding and Communications Assistant

4 days ago

Compass New York, United States

We are looking for a full time Branding & Communications Assistant to join out team. The primary objective of the Branding & Communications Assistant is to ensure that our marketing department meets key KPIs for brand awareness, proliferation, client acquisition and brand interac ...
Brand Communications Manager

2 weeks ago

The Ned NoMad New York, United States

Benefits: · 401(k) · 401(k) matching · Company parties · Competitive salary · Dental insurance · Employee discounts · Health insurance · Opportunity for advancement · Paid time off · Parental leave · Training & development · Vision insurance · Wellness resources · Reporting Relat ...
Brand & Communications Manager

2 weeks ago

The Line and Saguaro Hotels New York, United States

Benefits:401(k) · 401(k) matching · Company parties · Competitive salary · Dental insurance · Employee discounts · Health insurance · Opportunity for advancement · Paid time off · Parental leave · Training & development · Vision insurance · Wellness resources · Reporting Relation ...
Brand & Communications Manager

3 weeks ago

The Ned NoMad New York, United States

Job Description · Job DescriptionBenefits:401(k) · 401(k) matching · Company parties · Competitive salary · Dental insurance · Employee discounts · Health insurance · Opportunity for advancement · Paid time off · Parental leave · Training & development · Vision insurance · Wellne ...
Canine Pain Strategy Director

3 weeks ago

Zoetis Parsippany, United States

Role Description · The Canine Pain Strategy Director is responsible for leading all Marketing efforts and U.S. planning for new and mature products in the Canine Pain therapeutic area. Key brand responsibility includes Librela, and Rimadyl, as well as cross-portfolio efforts with ...
Assistant Brand Manager

3 weeks ago

B&G Foods, Inc. Parsippany, United States

Ready to be part of something special? · Join our Family · The Assistant Brand Manager is responsible for assisting the Director in day-to-day marketing and general management duties across a portfolio of food brands, including forecasting, sales analysis, and budget management. ...
Customer Strategy

3 weeks ago

Zoetis Parsippany, United States

Key Responsibilities: · - Portfolio Strategy and Financial Goals: · - Assist with defining and implementing the portfolio strategy to align with the company's financial objectives. · - Develop and maintain a prioritization framework to effectively allocate resources across therap ...
Marketing Coordinator

3 weeks ago

Securitas Inc. Parsippany, United States

**Marketing Coordinator** · Securitas Security Services USA, Inc., a leader in the security industry, is seeking a dynamic and creative Marketing Coordinator to join our marketing and communications team. Our company is dedicated to providing top-tier security solutions, and we a ...
Generalist

3 weeks ago

Western Pest Services Parsippany, United States

Overview: · **Western Pest Services** is a premier provider of pest control solutions. Western Pest Services protects more than just homes and business in our area. The homeowners know us as the local brand to get the job done and businesses know us as the local brand that will p ...
Front End Web Designer

3 weeks ago

PNY Technologies, Inc. Parsippany, United States

**MAIN FUNCTION**: · - Assist with the management of content for PNY sites, encompassing internet, intranet, extranet, and e-commerce platforms · - Enhance the user experience across PNY sites by addressing user issues, implementing iterative UI design enhancements, and integrati ...
Customer Logistics Analyst

2 weeks ago

FERRERO Parsippany, United States

**Job Location: Parsippany**: · **Company description**: · Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues t ...