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Marketing Specialist, Gift Cards - Seattle, United States - Amazon
Description
Amazon creates gift cards to attract new customers to our retail stores worldwide, drive incremental sales on Amazon, and lower Amazons overall cost of payments. Our mission is to accelerate Amazons flywheel by inspiring people around the globe to gift or transact with confidence. In addition to gifting, we provide customers with immediate refunds or concessions, avoiding charge-backs fees, giving access to their funds faster for subsequent purchases.
Were hiring a Marketing Specialist who will support digital marketing campaign efforts for our North American Gift Cards (NAGC) Marketing team. This role will support a high volume of digital marketing campaigns related to promotions, gifting occasions, calendar events (e.g., Prime Day, Black Friday) and core product marketing strategies across multiple channels. This role will also implement best practices across our go to marketing operations, drive adoption of existing Amazon tools, and support the measurement and analysis of these campaigns.
As an ideal candidate, you are able to effectively manage multiple competing priorities, be detail oriented and customer obsessed, and have a proven track record of building and executing digital marketing campaigns. You will also be able to identify dependencies impacting campaign creation progress or success and recommend solutions (e.g., process enhancements, elimination, resources, re-prioritization) to your stakeholders.
Key job responsibilities
Plan, coordinate, and create digital marketing campaigns including email and onsite placements (desktop + mobile).
Partner with internal NAGC Marketing team members and Visual Design team to ensure timely campaign setup and execution process consistency.
Utilize intake, planning tools, and process infrastructure to enable a streamlined operating model for digital campaigns execution
Use marketing automation tools to implement acquisition and retention campaigns at scale.
Drive process and productivity improvements which enable supported digital queues to scale with high bars on quality and efficiency.
Deliver clear, consistent, and frequent communication with Marketing Managers and Visual Design stakeholders to ensure clarity on strategy, tactics, goals, and performance for digital campaigns.
Write documentation and lead trainings to educate internal stakeholders on intake mechanisms.
We are open to hiring candidates to work out of one of the following locations:
New York, NY, USA | Seattle, WA, USA
Basic Qualifications
2+ years of professional non-internship marketing experience
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience in a marketing role
Knowledge of analytic tools
Preferred Qualifications
Experience working with a Content Management System (e.g. Wordpress, Drupla, Joomla, etc.)
Experience using integrated campaigns to solve brand/business challenges
Experience in e-commerce, retail or advertising
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $48,300/year in our lowest geographic market up to $116,300/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
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