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    Digital Sales Planner - New York, United States - Ledgent Technology

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    Marketing / Advertising / Public Relations
    Description

    Our client who is a multinational mass media and entertainment conglomerate located in Orlando FL is currently seeking an Associate Manager, Programmatic Enablement.

    This position is open to hybrid candidate in New York, Miami, Chicago or Detroit.

    Job Summary:

    The Associate Manager, Programmatic Enablement, within the Sales Enablement team plays a pivotal role in supporting the strategy, planning, and execution of business opportunities for Automated ad sales marketplaces. These initiatives aim to enhance revenue generation and operational efficiencies through innovative technology solutions. The role involves collaborating across various teams and leveraging deep business and system knowledge to drive the successful deployment of products and workflows.

    Responsibilities:

    • Support the development and implementation of the vision, strategy, and operational support for Automated marketplaces, including Programmatic and Self-Service, to drive revenue growth and operational efficiencies.
    • Utilize expertise in ad platforms to facilitate cross-functional alignment and collaboration among Legal, RYM, Ad Ops, Traffic, Sales, Data, Marketing/Solutions, Research, Measurement, and Finance teams.
    • Execute business readiness activities, manage product requests, oversee data management, conduct UAT testing, provide daily system support, deliver training, facilitate communications, and ensure legal alignment for the deployment of products and workflows.
    • Act as the central point of contact across business teams, coordinating efforts to ensure seamless integration and adoption of new technologies and processes.

    Basic Qualifications:

    • Minimum of 2 years of experience in product management, ad operations, or media planning, preferably in programmatic, or equivalent business experience.
    • Bachelor's degree in Business Management, Product Development, or related field.
    • Experience collaborating with sales, operations, and technology teams.
    • Proficiency in digital advertising technologies; experience with Operative and Salesforce is a plus.
    • Functional understanding of ad delivery cycle roles and technologies.
    • Strong project management skills, including the ability to manage multiple projects simultaneously.
    • Excellent communication skills with the ability to articulate user issues to various stakeholders.
    • Ability to work effectively under pressure and tight deadlines, with a proactive and results-driven approach.
    • Detail-oriented, organized, flexible, and able to thrive in a fast-paced environment.
    • Strong work ethic, self-motivation, and dedication to achieving goals.
    • Proficiency in Microsoft Office suite.

    Additional Information:

    • Experience with self-service marketplaces and digital advertising ecosystems is desirable.
    • Comfortable working in a collaborative team environment.
    • Familiarity with programmatic media is preferred.
    • Proficiency in tools like Smartsheets or Airtables is advantageous.
    • Interview process includes discussions with two senior managers.
    • This role offers a unique opportunity to contribute to Company's advertising sales efforts by driving innovation and efficiency in automated ad sales marketplaces. If you're a proactive, detail-oriented individual with a passion for digital advertising and a knack for problem-solving, we'd love to hear from you.

    All qualified applicants will receive consideration for employment without regard torace, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, medical condition, genetic information, pregnancy, or military or veteran status.We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.


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