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    Marketing Coordinator - Indianapolis, United States - Safety Management Group of IN Inc

    Safety Management Group of IN Inc
    Safety Management Group of IN Inc Indianapolis, United States

    2 weeks ago

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    Description


    Safety Management Group (SMG) is a nationally recognized provider of workplace environmental, health, and safety (EHS) services in the utilities, healthcare, pharmaceutical, manufacturing, and construction industries.

    We offer a comprehensive benefits package including Medical, Dental, Vision, Flexible Spending, 401k with employer matching, paid holidays, Life and Disability Insurance, an annual training budget, and additional supplemental products.


    SMG's marketing team is expanding We are seeking a creative and detail-oriented Marketing Coordinator to enhance our brand presence by developing marketing assets that will contribute to increased engagement, brand visibility, and the overall success of marketing campaigns.


    This position will work closely with our marketing team on activities related to social media, graphic design, trade shows, collateral development, and other functions that support the company.

    The position will be based out of our Indianapolis office with the flexibility to work remotely 1-2 days each week.

    This position does not offer relocation assistance.

    Overview of Job Responsibilities

    Social Media

    Develop and manage content for social media platforms that will increase brand awareness and engagement
    Monitor social media channels, respond to comments, and analyze performance metrics
    Transform digital content from any source into impactful social media posts
    Assist internal departments and external partners in promoting programs and initiatives through social media content
    Adhere to a social media strategy that ensures consistent style guides and supports initiatives
    Stay up-to-date on social media trends and algorithm changes to continuously improve ranking and online presence
    Graphic Design/Content Creation

    Design visually compelling materials, including web graphics, marketing collateral, social media graphics, ads, video graphics, and more
    Manage logo usage and communicate brand guidelines as needed
    Ensure brand consistency, proper grammar, punctuation, and formatting across all design elements
    Support the marketing team in writing engaging and informative blogs and articles that align with the company's marketing strategy and target audience
    Follow SEO best practices that enhance discoverability
    Collaborate with internal teams and subject matter experts to gather insight for content creation
    Additional Marketing Support

    Organize and maintain company photo/video/collateral database
    Support as needed in the planning, coordination, and execution of trade shows and events; some off-site
    Assist in procurement and fulfillment of promotional items for internal teams, trade shows, and events
    Other duties as assigned
    Requirements

    Education and Experience

    Interested candidates are invited to submit a cover letter and portfolio showcasing their skills and accomplishments as a key component of the application process
    Bachelor's degree in marketing, communications, or equivalent
    2-5 years of experience in a similar marketing or graphic design role (bonus if within the construction, manufacturing, or other B2B service industry)
    Extensive experience in current best practices on LinkedIn, YouTube, Facebook, and Instagram
    WordPress knowledge is a plus
    Trello or other project management platform knowledge is a plus
    Google Analytics/G4 experience (min. two years)
    Mac products such as Pages, Numbers, Keynote; or Microsoft equivalent
    Adobe product experience preferred (InDesign, Photoshop, Illustrator, Premier Pro); or Canva at a minimum
    Excellent communication and interpersonal skills; a collaborative team player who can work independently
    Detail-oriented with exceptional organizational and project management skills
    Able to work within tight deadlines
    Keen eye for aesthetics
    Enjoys rising to new challenges and can handle multiple priorities simultaneously
    Emotionally intelligent, mature, honest, and ethical
    Physical Demands of the job may include

    Prolonged periods sitting at a desk and working on a computer
    Manual dexterity is needed for typing and other repetitive tasks
    Must be able to speak in an accurate and detailed manner on the phone or in person
    Must be able to lift at least 50lbs

    Join an elite group of Professionals


    SMG provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

    This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

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