Business Consulting Life Sciences Content Strategist Manager - New York, United States - Ernst & Young LLP

Description

EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities.

At EY, you'll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you.

And we're counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all.

US Business Transformation_Life Sciences_Content Strategist_Manager_Consulting

#LifeSciences


The Opportunity:

Content Creation and Distribution Services plays a vital role in helping cross-functional teams within the EY Studios create and deliver quality work.

As part of the Content Creation and Distribution Services team, you will work directly with client marketing and omnichannel teams to help shape the personalized content they need to accelerate the speed to market and growth of their medicines.

You will leverage customer insights, brand strategy and guidelines and the existing content library to help create personalized content across channels.

You will also work with the brand team, omnichannel team and the Agency of Record to build the annual brand strategy, tactical plan and customer engagement strategy.

Key Responsibilities

• Collaboration with a collection of US Marketing brand leads, Omnichannel leads and AORs to identify annual marketing plan.
• Collaboration with US Marketing brand leads to create production briefs for each modular content/derivative asset the brand team needs to deliver on their annual marketing plan. The production brief is the 'contract' between the brand and the EY studio to create the most impactful assets, maximizing modular content reuse and customer insights to drive personalization/omnichannel engagement.
• Collaborate with the creative team and the Content Factory to create, tag, produce, review and publish the requested assets.
• Identify opportunities for innovation and process optimization to create assets with the greatest impact and fastest time to market.
• Collaborate with the Production PM/Producer to make sure the asset creation process is moving as quickly and with the highest quality as possible
• Collaborate with the MLR specialist to make sure the assets are ready for MLR review and once approved are ready for distribution
• Creation of new modular content as needed and collaboration with the Content Factory Content Library lead to make sure all content is tagged for easy access and reuse

To qualify for the role you must have:

• At least 4 years' life science agency strategy and/or account management experience
• At least 3 years' experience working with life science content production teams to deliver high quality content production
• Experience with marketing technology used within the life science omnichannel (e.g., Veeva PromoMats, Adobe AEM/Workfront, SFMC)
• Experience creating omnichannel customer journeys and annual engagement plans in life science
• Experience participating in the MLR process for brand teams in life science
• Willingness to be on-site 60-80% of the time in Princeton, NJ

What we look for:

• Natural problem-solving skills
• Strong marketing strategy skills, especially in creating omnichannel customer engagement that is personalized based on key customer insights
• Strong communication skills
• Ability to work effectively in a team environment with clients, other agency partners, a global content production factory, client IT and operations teams
• Attention to detail
• Natural ability to prioritize multiple tasks
• Proactive approach and positive attitude
• Ability to speak with confidence about omnichannel engagement strategy for a brand and the recommended tactics to reach customers across those channels
• Pride of work and drive for quality
• Ability to work with all kinds of personalities
• Strong verbal and written communication skills
• Ability to learn the science and clinical trial data on brands you'll be responsible for working with
• Ability to learn and manage the team to adhere to the Medical, Legal, Regulatory (MLR) review process for promotional content
• Experience meeting tight deadlines

What working at EY offers

We offer a competitive compensation package where you'll be rewarded based on your performance and recognized for the value you bring to our business.

In addition, our Total Rewards package includes medical and dental coverage, both pension and 401(k) plans, a minimum of 15 days of vacation plus ten observed holidays and three paid personal days, and a range of programs and benefits designed to support your physical, financial and social well-being.

Plus, we offer:

• The opportunity to manage a portfolio of talent within a designated service line
• A creative and collaborative environment where everyone works together to create a better working world
• Excellent training and development prospects, both through established programs and on-the-job training
• An excellent team of senior colleagues, dedicated to managing and varying your workload

About EY

As a global leader in assurance, tax, transaction and advisory services, we hire and develop the most passionate people in their field to help build a better working world.

This starts with a culture that believes in giving you the training, opportunities and creative freedom to make things better.

So that whenever you join, however long you stay, the exceptional EY experience lasts a lifetime.

Join us in building a better working world.

What we offer

We offer a comprehensive compensation and benefits package where you'll be rewarded based on your performance and recognized for the value you bring to the business.

The salary range for this job in most geographic locations in the US is $110,300 to $145,000.

Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography.

In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.

Under our flexible vacation policy, you'll decide how much vacation time you need based on your own personal circumstances.

You'll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.

• Continuous learning: You'll develop the mindset and skills to navigate whatever comes next.
• Success as defined by you: We'll provide the tools and flexibility, so you can make a meaningful impact, your way.
• Transformative leadership: We'll give you the insights, coaching and confidence to be the leader the world needs.
• Diverse and inclusive culture: You'll be embraced for who you are and empowered to use your voice to help others find theirs.

If you can demonstrate that you meet the criteria above, please contact us as soon as possible.

The exceptional EY experience. It's yours to build.

EY | Building a better working world

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.

Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.

Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

EY is an equal opportunity, affirmative action employer providing equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law.

EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please call 1-800-EY-HELP3, type Option 2 (HR-related inquiries) and then type Option 1 (HR Shared Services Center), which will route you to EY's Talent Shared Services Team or email SSC Customer Support at