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    Omnichannel Retail Marketing Intern - New York, United States - Lactalis

    Lactalis
    Lactalis New York, United States

    2 weeks ago

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    Description
    Job Type

    Internship

    Description

    Lactalis American Group is currently seeking candidates to join our Omnishopper team in New York, NY.


    Lactalis Group, the world leader in dairy, is a family-owned business with more than 85,000 pragmatic and ambitious professionals worldwide, committed to providing healthy and delicious dairy products that bring people together every day.

    At Lactalis, our core values of AMBITION, ENGAGEMENT, and SIMPLICITY are at the heart of everything we do.

    If you're looking for a unique experience with a company that offers strong brands, professional expertise, and a dynamic work environment that champions entrepreneurial spirit, hands-on responsibility and real opportunity for career development, we want to hear from you

    Lactalis American Group:
    inviting you to share with us your STORY, your PASSION, and your EXPERTISE.


    From your PASSION to ours


    A 12-month paid internship opportunity at our New York City location where the Omnichannel Retail Marketing Intern will assist the Asst.

    Director, Omnichannel in managing all aspects of digital and in-store shopper marketing activations, as well as select E-Commerce programs for all Lactalis American Group brands, specifically Galbani, Prsident, Parmalat, and Black Diamond.



    From your EXPERTISE to ours

    Key responsibilities for this position include :

    • Help execute retailerspecific digital marketing campaigns including banner ads, social media, brand pages, etc.
    • Develop Shopper Point of Sale material & own inventory tracking.
    • Execute digital coupons, analyze results and present to the Sales and Marketing teams.
    • Develop sell sheets and communicate to the appropriate stakeholders.
    • Manage the calendar of all shopper Marketing and E-Commerce activities.
    • Help analyze campaigns by pulling syndicated data such as IRI.
    • Gather creative assets from the Marketing teams for relevant campaigns and coordinate with vendors.
    • Help analyze E-Commerce activations by pulling reports and interpreting results.
    • Help develop and publish A+ product content for E-Commerce use in collaboration with vendors and Marketing.
    Requirements


    From your STORY to ours:

    Qualified applicants will contribute the following:


    Education

    • Knowledge of syndication channels and content service providers.
    Experience

    • Some practical experience through prior internships or professional experiences in E-Commerce and/or Consumer Packaged Goods (CPG) preferred.
    • Knowledge of Salsify a plus.

    Skills/Abilities

    • Highly organized with experience managing multiple projects and priorities while managing workflow in a deadlinedriven and servicefocused environment.
    • Strong interpersonal skills including ability to maintain strong professional relationships with a diverse range of groups, and associates in different locations.
    • Knowledge of syndicated data such as IRI a plus.
    • Good problemsolving skills.
    • Very good analytical skills.
    • Excellent attention to detail.
    Salary Description

    $19.50
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