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    Product Marketing Manager - Englewood, United States - Spin Technology

    Spin Technology
    Spin Technology Englewood, United States

    3 weeks ago

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    Description
    Spin.


    AIis a SaaS Security company based in Palo Alto, CA and Los Angeles, CA, protecting enterprises against SaaS ransomware, Shadow IT, non-compliance, data loss and data leak disasters in the cloud.

    SpinOne is an all-in-one SaaS data protection platform for mission-critical SaaS Apps, such as Google Workspace, Microsoft Office 365, Salesforce, and Slack.

    SpinOne is the ultimate SaaS data protection platform that delivers the most innovative last line of cyber defense, SaaS data management, and protection for more than 1,500 organizations worldwide.


    For more information, please visit:
    The

    Spin.

    AI
    Product Marketing Manager helps drive the overall marketing strategy for the SpinOne platform.

    This role works with the product, sales, channel, and marketing teams to build and execute the go-to-market plan in order to drive revenue for the product.

    The Product Marketing Manager helps to identify revenue opportunities, provide market insights, and connect with the buyer.

    The ideal candidate will have a strong grasp of the cybersecurity market and a deep interest in SaaS security solutions.


    Duties:
    Refine ideal customer profile based on industry trends, challenges and priorities within target markets
    Refine target personas based on insights related to key roles within the buying center, pain points, use cases, value drivers, and the buyer journey
    Work with stakeholders to create messaging for products, industries and themes that resonate for both technical and business audiences
    Research and provide ongoing insights into competitive landscape including current and emerging vendors, capabilities, differentiators, and opportunities
    Work closely with sales and product teams to provide market, product and competitive insights that enable sales to position and sell our solutions with the right strategies, messages, narrative, and tools
    Work closely with all marketing functions to build inbound and outbound marketing strategies, messages, and content that will engage target audiences throughout the buyer journey to drive awareness, consideration, preference, and purchase
    Work with marketing to create compelling content for target personas including blogs, product overviews, sales presentations, webinars, whitepapers, and case studies
    Act as a subject matter expert for webinars, conferences, videos, bylines and interactions with press and analysts
    Support new product launches and ongoing product updates to help drive awareness, demand and cross/up-sell opportunities across customers and prospects
    Report regularly on product metrics and provide insights into what's working or not working to drive improvement
    3+ years of product marketing experience, or outbound product management experience, in B2B cybersecurity, SaaS security preferred
    Excellent written and verbal communication skills
    Experience marketing to small and mid-sized businesses
    Experience creating personas, messaging and value propositions
    Experience working collaboratively across teams in a fast-paced startup environment

    What we offer:
    Pay Range $100k - 150k OTE
    Unlimited PTO
    Paid Holidays
    Health Insurance
    Vision Insurance
    Life Insurance
    Employee Wellness Program
    Great opportunity to work with amazing people
    Recent Spin


    AIAchievements:
    1,500 customers worldwide
    Spin.

    AI
    has been named as a Representative Vendor in the 2023 Gartner Market Guide for Backup as a Service.
    Spin.

    AI
    has been named a Strong Performer in The Forrester Wave(): SaaS Security Posture Management, Q4 2023 Report.
    $16M Series A ( July 2022)

    This is an incredible opportunity to join a fast-paced team with high growth potential to become a new unicorn or decacorn within the next few years.


    Dream team of highly motivated and talented people, ambitious goals and challenges that require high analytical, management and communication skills.

    EEO Statement
    Equal Opportunity Employer

    Spin Technology is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment.

    All qualified applicants will receive considerations for employment without regard to race, color, religion, sex, age, disability, marital status, familial status, sexual orientation, pregnancy, genetic information, gender identity, gender expression, national origin, ancestry, citizenship status, veteran status, and any other legally protected status under federal, state, or local anti-discrimination laws.

    For individuals with disabilities that need additional assistance at any point in the application and interview process, please contact our HR Manager, Shushan Akopian via .

    #J-18808-Ljbffr
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