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    Product Manager - Minneapolis, United States - STERIS

    STERIS
    STERIS Minneapolis, United States

    2 weeks ago

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    Description


    At STERIS, we help our Customers create a healthier and safer world by providing innovative healthcare and life science product and service solutions around the globe.

    Position Summary


    The Global Product Manager will create diverse global marketing strategies enterprise-wide, conduct product lifecycle management (product concept through post-commercialization) activities, and define product roadmaps to drive product line growth across various country markets throughout the globe (e.g., countries in North America, Latin America, EMEA).

    The individual will collaborate with various global stakeholders, including country-specific commercial and sales managers, marketing communications, regulatory, quality and manufacturing to ensure that market needs are met, developed and executed to ensure profitable growth within designated product portfolios.

    Duties

    Creates global marketing strategies and tactics with insight from Manager for the designated product line consistent with the business unit strategies and objectives and in support of achieving established revenue, margin, and market share goals and driving leadership positions in the market


    Collaborate with sales and marketing leadership on the development/execution of action plans and new product launches including forecasting and financial planning/business case development; market potential/opportunity and target share; value proposition creation; competitive analysis and market trends; market pricing; product life cycle planning; product training.

    Develops detailed strategic road map for the development of product/business in alignment with strategic plan.

    Creates the marketing plan and assesses strength and sustainability of the strategic choices for designated product lineRecommends initiatives that leverage unique Customer and needs and establishes unique competitive advantage.

    Utilizes competitive intelligence to anticipate competitive moves and determine when to deploy STERIS strategies and contingencies that outmaneuver the competition and negate their potential advantages.

    Analyzes global pricing positioning for designated product lines and makes recommendations based on key market assessmentsCreates product, brand, and business strategies for designated product lineInvolved in all phases of new product development (NPD) process including VOC supporting recommendations for NPD based on data and research.

    Support cross-functional NPD teams with market objectives when completing documentation (MRD. PRD, IOS, Labeling, etc.), feasibility testing, and risk analysis for new products and line extensionsActively participate in product testing with Customers to determine if product meets market needsDrive planning for new product launches including forecasting, sales collateral, equipment evaluation requirements, pricing guidelines, and product training.

    Utilizes detailed analysis techniques regarding market trends, segment sizes, growth opportunities, competitive landscape, feasibility, profitability, product/ positioning, Voice of the Customer, Customer insights, market environment, and other critical areas.

    Collects data and evidence to develop strategies that strengthen value propositions.

    Gathers insights across markets to determine similarities, develop archetypesSupports and communicates cross-functionally to gather critical information and/or navigate challenges, including Customers, R&D, sales, quality, regulatory, finance, operations, etc.

    Uses methodologies for research and analysisDevelop and implement strategies to increase product penetration, including tools, resources, and programs that enhance and enable a seamless sales approach (in select regions)Proactively identify issues, opportunities and associated strategies in support of assigned products and based on information from and interactions with Customers, sales management and account managers.

    Regularly interact with and provide current information to field representatives to ensure awareness of product changes, pricing changes, new sales tools, corrective measures, etc.

    Duties - cont'd

    Delivers product to market through strategic marketing, communications, promotions, training, and other effective methods in support of achieving the value proposition and future brand/product growth and sustainability

    Drives strong two-way relationships with sales management that result in aligned marketing and sales planning and strategies.
    Collaborates with marketing communications team for effective product collateral and promotional materials.
    Collaborates with training specialists to develop training for sales and pertinent sales support staff. Delivers sales training and/or Customer presentations.
    Articulates the role competitive products and portfolios play in the market.
    Leads the creation and development of product position


    Develops and establishes sustaining positioning for products/brandsRecommends and develops tactical initiatives that leverage unique Customer segments and needs to establish a competitive advantagePrioritizes new product and lifecycle enhancements/management across products and markets that maximizes the value of the portfolioGlobally Assesses and prioritizes value drivers that result in favorable competitive access for product linesIdentifies market conditions and uses that insight to advance STERIS's product portfolio strategy to gain or maintain competitive advantage.

    Accurately projects global financial performance across products .Identifies competitor vulnerabilities to exploit tactfully #LI-KS1Education Degree

    Bachelor's Degree in Marketing or Communication

    Required Experience

    5 years of relevant business experience5 years of experience in Product Management /Marketing (medical device product marketing experience preferred)Preferred Experience

    International business and marketing experience preferredSkills

    Excellent verbal, written and interpersonal skillsDemonstrated effective strategy implementation, planning, organizational, , , and project management skills.
    Fluent in Microsoft Office ApplicationsAbility to manage multiple tasks in a deadline driven environment.
    Ability to effectively apply business acumen, including financial, market , and industry trends, and market analytics.
    Demonstrated initiative.


    STERIS is a leading global provider of products and services that support patient care with an emphasis on infection prevention.

    WE HELP OUR CUSTOMERS CREATE A HEALTHIER AND SAFER WORLD by providing innovative healthcare, life sciences and dental products and services.


    STERIS is a $5 billion, publicly traded (NYSE:
    STE) company with approximately 17,000 associates and Customers in more than 100 countries.


    If you need assistance completing the application process, please call This contact information is for accommodation inquiries only and cannot be used to check application status.

    STERIS is an Equal Opportunity Employer.

    We are committed to equal employment opportunity and the use of affirmative action programs to ensure that persons are recruited, hired, trained, transferred and promoted in all job groups regardless of race, color, religion, age, disability, national origin, citizenship status, military or veteran status, sex (including pregnancy, childbirth and related medical conditions), sexual orientation, gender identity, genetic information, and any other category protected by federal, state or local law.

    We are not only committed to this policy by our status as a federal government contractor, but also we are strongly bound by the principle of equal employment opportunity.

    The full affirmative action program, absent the data metrics required by § k), shall be available to all employees and applicants for employment for inspection upon request. The program may be obtained at your location's HR Office during normal business hours.

    Req ID: 42794


    Job Category:
    Marketing/Communications

    #J-18808-Ljbffr
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