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Communications & Community Manager - Los Angeles, United States - The Lobby
Description
About The Lobby...The Lobby ) is a marketplace for brands and influencers to discover and collaborate with each other.
Although launched just ~1 year ago, we've built a passionate community of thousands of influencers and enabled many of the most successful influencer programs for top brands like Ceremonia, Health-Ade, Magic Spoon, Jolie and Madewell.
About the Opportunity...In 2024 we are kicking off an initiative to build large scale awareness of our influencer marketplace.
To support that goal, we're looking to bring on a Comms & Community Manager to help us build awareness in our target brand and influencer communities.
This role offers a unique opportunity to work at the intersection of PR/communications, community and content creation and collaborate directly with our CEO to develop, refine and execute a brand awareness strategy soup to nuts.
What you'll do...
Develop brand awareness strategy
Work closely with CEO to put together our strategy and plan to drive large scale general awareness of The Lobby
Identify target publications and communities
Research all the communities and publications that are relevant to our audience
Create target lists of who we want to build relationships with and where we want to be talked about
Build relationships with key communities and individuals
Do personalized outreach to targets to build relationships
Regularly contribute to key communities (offering helpful advice, sharing relevant content we've created, etc)
Develop content strategy
Work with CEO and our brand and influencer teams to put together a strategy and plan for the content we want to produce on a weekly, monthly and quarterly basis
Manage content calendar
Keep track of everything we are planning in our company content calendar and make sure it gets done
Create content
Write weekly update/announcement emails for our brand and influencer community
Create (or repurpose content from our influencer community) to share on our IG and TT
What we're looking for...
A skilled writer
–
you have command of the written word and know how to distill ideas into easy to follow written communication
A competent creative
–
you not only have great ideas but you also know how to bring them to life
A fearless hustler – you live for a challenge and are an expert in figuring out how to make the impossible happen
An empathetic relationship builder – you understand what makes different people tick and how to build relationships that are both authentic and impactful
An organizational expert – being highly organized, detail-oriented, and a multi-tasker is in your DNA
A to-do list annihilator – nothing gives you joy like crossing off your daily tasks
Previous experience in a related role is a plus
A bit more about us
The Lobby is a female-founded, venture-backed startup.
We are a small team (just ~10 of us) of people who are passionate about transforming the future of marketing by making influencer marketing as easy to scale as Google and Facebook ads.
The Lobby is backed by First Round Capital, Uncork Capital, SV Angel and other top e-commerce investors (including early investors in Pinterest, Refinery29, Cuyana and The RealReal).
Prior to COVID, the team worked in sunny San Francisco and enjoyed happy hours and strolls to our favorite sandwich shop in the city (always extra avocado).
Since the pandemic, we've adapted to working remotely, though much of our team lives in the Bay Area and LA.
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