- Work closely with Product Management to develop a deep understanding of the Luminate Cognitive Platform and Control Tower capabilities as well as new enhancements on the roadmap, mapping these to market/buying requirements
- Manage the NPI calendar and overall timing of releases to meet the needs of internal and external stakeholders
- Develop and execute product go-to-market, from strategy to tactical plan development to content creation, then work in concert with cross-functional teams to ensure successful execution
- In collaboration with Competitive Intelligence, evaluate market opportunities and risks by keeping abreast of competitive, customer and market trends
- Build messaging & positioning that clearly articulates Blue Yonder's differentiation and ability to meet the specialized requirements for Blue Yonder's ICP
- Build illustrative narratives and visual demonstrations that showcase the value and differentiation of Blue Yonder's new and existing advanced capabilities.
- Create sales and customer success enablement materials and programs including field communications, customers presentations, and market overview content to support the sale and adoption of the Luminate Cognitive Platform and Control Tower.
- In collaboration with the Sales Enablement team, support the cascade of these programs across all customer-facing teams.
- Bachelor's Degree required, MBA/master's strongly preferred
- 10+ years of marketing experience
- 3+ years of SaaS and Enterprise Software Product Marketing or equivalent experience
- Experience of and understanding of supply chain software
- Proven track record planning and executing product launches, go-to-market strategies, leading cross-functional initiatives with product, sales, and customer success, ability to define new market opportunities
- Strong technical knowledge of cloud-based software products and enterprise sales go-to-market strategies
- A proven history of growing revenue through Product and Solution Marketing for both new and mature product lines
- Excellent written and verbal communication skills with the ability to articulate complex technical concepts to a broad range of technical and business audiences in simple, compelling English
- Situational fluency, ability to influence and motivate others, and perseverance to handle challenging business situations
- A track record of success in high-growth, global environments
- Strong internal communicator and collaborator
- Comprehensive Medical, Dental and Vision
- 401K with Matching
- Flexible Time Off
- Corporate Fitness Program
- Wellbeing Days
- A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more
-
Product Marketing Manager
3 weeks ago
UWorld Coppell, United StatesWe are seeking a Product Marketing Manager to lead product marketing and digital marketing strategy for our Nursing vertical. This individual will focus on B2C strategic digital marketing efforts that promotes awareness and the benefits of our suite of nursing educational tools, ...
-
Product Marketing Manager
4 weeks ago
Yooz Coppell, United StatesIf you're intrigued by innovation, love the art of delivering excellence to customers, and are inspired by a work hard / play hard team environment – keep on reading · Software is developed to solve business challenges. While technology providers have rallied to bring more effici ...
-
Product Marketing Manager
1 week ago
Yooz Inc Coppell, United StatesIf you're intrigued by innovation, love the art of delivering excellence to customers, and are inspired by a work hard / play hard team environment – keep on reading · Software is developed to solve business challenges. While technology providers have rallied to bring more effic ...
-
Product Marketing Manager
2 weeks ago
UWorld Coppell, United StatesWe are seeking a Product Marketing Manager to lead product marketing and digital marketing strategy for our Nursing vertical. This individual will focus on B2C strategic digital marketing efforts that promotes awareness and the benefits of our suite of nursing educational tools, ...
-
Product Marketing Manager
2 weeks ago
Yooz Inc Coppell, United StatesIf you're intrigued by innovation, love the art of delivering excellence to customers, and are inspired by a work hard / play hard team environment – keep on reading · Software is developed to solve business challenges. While technology providers have rallied to bring more effic ...
-
Marketing Product Manager
2 weeks ago
Mariposa Associates Carrollton, United StatesJob Description · Job DescriptionMarketing Product Manager · Our client, a global leader in their industry, is seeking a Marketing Product Manager for its plant located outside Atlanta, GA. · Our client offers a superior compensation and benefits package. · The Opportunity · The ...
-
Product Marketing Director
1 week ago
Kubota Tractor Corporation Grapevine, United StatesFor Earth For Life BASIC PURPOSE AND SCOPE OF POSITION Responsible for the overall leadership, direction, planning and management of the Ag Equipment Product Marketing Group. Establish the strategic vision, goals and objectives and mission in collaboration with the President and ...
-
Product Marketing Specialist
3 weeks ago
Optomi Dallas, United StatesMUST BE IN DALLAS-FORT WORTH METROPLEX · Optomi in partnership with a leading video technology company, is seeking a talented individual to join our team as a Product Marketing Specialist. In this role, you will be responsible for creating plans & product marketing materials for ...
-
Product Marketing Manager
4 weeks ago
Red Oak Technologies Plano, United StatesHybrid in these cities: Plano, TX, Seattle, WA, Boise, ID, Chicago, IL, Pleasanton, CA, Fullerton, CA · Job Summary · As a Sr. Product Marketing Manager, you will play a pivotal role in shaping the digital customer shopping experience and serve as a strategic partner between prod ...
-
Product Marketing Manager
1 week ago
Applied Digital (NASDAQ: APLD) Dallas, United StatesJob Title: Product Marketing Manager · Location: Dallas (Hybrid) · Company Overview: · Applied Digital Corporation (APLD) is a U.S.-based leader in next-generation digital infrastructure, providing cutting-edge solutions in High-Performance Computing (HPC) and Artificial Intellig ...
-
Product Marketing Specialist
1 week ago
Optomi Plano, United StatesCollaborate to define and execute the product launch strategy. · Understand opportunity, customer needs, competition & trends. · Develop value proposition and messaging that resonates with the market. · Create plans and product marketing materials for launch and penetration. · Co ...
-
Marketing Product Manager
2 weeks ago
Werfenlife SA. Bedford, United StatesBedford - 180 Hartwell Road Bedford, Massachusetts 01730 United States · Country · United States · Shift · Not Applicable · About the Position · Overview · Werfen · Werfen is a growing, family-owned, innovative company founded in 1966 in Barcelona, Spain. We are a worldwide lea ...
-
Product Marketing Manager
5 hours ago
Creative Circle Irving, United StatesOur E-Learning client has an immediate need for a Sr. Product Marketing Manager to join their team. This exciting opportunity includes a hybrid work schedule and room for growth · Qualified candidates primary focus will be on B2C strategic digital marketing efforts that promotes ...
-
Product Marketing Manager Cookieless Products
5 hours ago
Epsilon Group Irving, United States**Product Marketing Manager Cookieless Products (Remote)** · 6021 Connection Dr, Irving, TX 75039, USA · Employees can work remotely · Full-time · **Company Description** · Named 100 Best Companies to work for in 2022 · Come work with some of the brightest and most talented ...
-
Product Marketing Manager
1 week ago
Overhead Door Lewisville, United StatesJob Description · Accountable for the strategy and product lifecycle for the Commercial Door Business under the Overhead Door and Wayne Dalton brand names. Lead a cross-functional Product Business Team that owns the action plan to deliver increased sales and margins to the busin ...
-
Product Marketing Manager
2 weeks ago
Overhead Door Lewisville, United StatesJob Description · Accountable for the strategy and product lifecycle for the Commercial Door Business under the Overhead Door and Wayne Dalton brand names. Lead a cross-functional Product Business Team that owns the action plan to deliver increased sales and margins to the busin ...
-
Product Marketing Manager
2 weeks ago
Overhead Door Lewisville, United StatesAccountable for the strategy and product lifecycle for the Commercial Door Business under the Overhead Door and Wayne Dalton brand names. Lead a cross-functional Product Business Team that owns the action plan to deliver increased sales and margins t Marketing Manager, Manager, M ...
-
Product Marketing Manager
2 weeks ago
Overhead Door Lewisville, United StatesJob DescriptionAccountable for the strategy and product lifecycle for the Commercial Door Business under the Overhead Door and Wayne Dalton brand names. Lead a cross-functional Product Business Team that owns the action plan to deliver increased sales and margins to the business. ...
-
Product Marketing Specialist
1 week ago
Optomi Plano, United StatesCollaborate to define and execute the product launch strategy. · Understand opportunity, customer needs, competition & trends. · Develop value proposition and messaging that resonates with the market. · Create plans and product marketing materials for launch and penetration. · Co ...
-
Product Marketing Manager
1 week ago
Deluxe Corporation Fort Worth, United StatesDo you love being a subject matter expert? Do you enjoy bringing product to life? Do you have a good understanding of Merchant or Financial Services? Can you craft different user stories for various GTM strategies? · ABOUT US: · Deluxe Merchant Services+ ) is a complete payment ...
Director, Product Marketing - Coppell, United States - Blue Yonder
Description
Blue Yonder Job Title:Director, Product Marketing
Location:
US- Remote
Overview:
Blue Yonder is looking for a creative, talented, and dynamic Product Marketing leader with a passion for positioning, messaging and launching market-defining technologies to help Blue Yonder accelerate its leadership in Supply Chain management.
This is a strategic, high-impact product marketing role that will own product marketing for Blue Yonder Luminate Cognitive Platform, Control Tower and related composable microservices. Reporting to the Senior Director of Product Marketing, this is a highly visible and collaborative role with substantial accountability and scope. You will work closely with your product management and industry strategy peers to define positioning for Blue Yonder's platform, develop differentiated messaging, and invent creative ways to illustrate core value propositions which will have material impact on the growth of Blue Yonder's business.
What you will do:
*LI-EW1
The salary range for this position is: USD $ 137, $ 172,873.00
The salary range information provided, reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual salary will be commensurate with skills, experience, certifications or licenses and other relevant factors. In addition, this role will be eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position.
At Blue Yonder, we care about the wellbeing of our employees and those most important to them. This is reflected in our robust benefits package and options that includes:
Our Values
If you want to know the heart of a company, take a look at their values. Ours unite us. They are what drive our success - and the success of our customers. Does your heart beat like ours? Find out here: Core Values
Diversity, Inclusion, Value & Equality (DIVE) is our strategy for fostering an inclusive environment we can be proud of. Check out Blue Yonder's inaugural Diversity Report which outlines our commitment to change, and our video celebrating the differences in all of us in the words of some of our associates from around the world.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
Director, Product Marketing professionals in Coppell
-
Hazem Morsy
Accomplished & Experienced Technology Executive