Manager, Digital Analytics - New York, United States - Grubhub

Description

About The Opportunity
We're all about connecting hungry diners with our network of over 300,000 restaurants nationwide. Innovative technology, user-friendly platforms and streamlined delivery capabilities set us apart and make us an industry leader in the world of online food ordering. When you join our team, you become part of a community that works together to innovate, solve problems, grow, work hard and have a ton of fun in the process
Why Work For Us
Grubhub is a place where authentically fun culture meets innovation and teamwork. We believe in empowering people and opening doors for new opportunities. If you're looking for a place that values strong relationships, embraces diverse ideas-all while having fun together-Grubhub is the place for you
We're looking for an analytics leader that's inspired by our mission to deliver food happiness, to join our growing Data Analytics Team. You are an ambassador for self-service reporting tools and will support company growth by taking ownership of data assets and its supporting data collection and tag management infrastructures.
Our Data Analytics team is responsible for data collection around website and mobile app user experiences, and making that data available and accessible so that our collaborators can produce actionable insights and data-driven decisions. This data is used by Product, Design, Marketing, Finance, peer Analyst teams, and Leadership to measure the performance of our products and marketing campaigns, and to guide their optimizations of the user experience.
The Impact You Will Make
You'll be a Manager for a business vertical focused on our consumer-facing e-commerce products, working on key projects alongside our collaborator teams. These projects add tremendous value to the business and we are looking for a thoughtful, driven, and curious analytics leader to push the business further.

• Establish and maintain process with Product, Engineering, and Data Science teams to identify new areas of data collection and existing asset enhancements, and drive data roadmaps in support of short and long term business objectives
• Guide product managers, marketers, and analysts through KPI discovery exercises, to ensure impactful metrics and tangible definitions map back to business goals.
• Design and implement web & mobile analytics tracking requirements, to enable performance measurement of apps, in-product features, experiments, and/or marketing traffic channels
• Be a key curator of our data. Develop and enforce best practices for analytics tag schemas, data audit processes, to ensure there is a baseline of data quality, consistency, and architectural integrity throughout historical data
• Partner closely with Engineering teams, to translate metrics into analytics implementation requirements, and to drive technical workflows for both implementation and testing.
• Build strategic-minded dashboards, to identify and analyze trends and shifts in customer behavior across both browser and native mobile apps.
• Train collaborators and peer analysts on how to effectively use in-product user experience data

What You Bring to the Table

• 6+ years of relevant website and/or mobile apps analytics experience (eCommerce preferred).
• Managed various stakeholder groups, with clear and concise communication to help them identify business goals, translate them into measurable KPIs, and set expectations on reporting impact
• Effective project manager, with a process-driven approach to prioritize tasks and lead results-oriented discussions
• Experience creating data collection solutions even more so than creating reports, with a good understanding of website or mobile app tag structures, event log collection, and its impact on downstream reports.
• Hands-on tag and variable implementation experience for product launches, using Web Analytics tools (i.e. Google Analytics, Adobe Analytics, etc) or Tag Managers (i.e. Tealium, Google Tag Manager, Segment, etc.).
• Can manipulate large datasets and present complex information in a easy to understand way for business stakeholders
• Exposure to A/B Testing methodologies, crafting targeted custom variables, segmentation, and analyses to validate a hypothesis
• Thoughtful dashboarding strategies, providing team guidance on building cohesive suites of dashboards that balances the focus between northstar performance metrics vs exploratory KPIs
• Good understanding of Attribution Analysis to examine marketing campaign influence in site traffic volume and conversion rates.
• Provide strategic perspectives when interpreting quantitative and qualitative analyses
• A team player with a strong value system

Got These? Even Better:

• Comfortable working with raw event log data to gain granular insights to user behavior dynamics.
• Experience with attribution analysis to examine marketing campaign influence in site traffic performance
• Familiarity with Tableau, Google Data Studio, or other dashboarding tools
• Database experience dealing with very large datasets, and good comfort writing complex SQL
• Familiar with JavaScript
• An Excel aficionado; proficient in the creation of PowerPoint presentations and public speaking.
• Managed ad pixels and reporting for marketing campaign performance.

And Of Course, Perks

• Flexible PTO. Grubhub employees enjoy a generous amount of time to recharge.
• Health and Wellness. Excellent medical benefits, employee network groups and paid parental leave are just a few of our programs to support your overall well-being.
• Competitive Pay. You'll receive a competitive base salary with eligibility for generous incentives, bonuses, commission or RSUs (role-specific).
• Learning and Career Growth. Your personal and professional development is a priority at Grubhub. We empower you to be a leader and grow your career through training, coaching and mentorship opportunities.
• MealPerks. Get meals on us Our employees get a weekly Grubhub credit to enjoy and support local restaurants.
• Fun. Every Grubhub office has an employee-led Culture Crew that connects people through fun, meaningful events and initiatives like Wellness Wednesdays, Slack competitions and virtual happy hours
• Social Impact. At Grubhub we believe in giving back through programs like the Grubhub Community Relief Fund and donating $1 million to the Equal Justice Initiative in 2020. Employees are also given paid time off each year to support the causes that are important to them.

NYC Salary Range: $114,500 - $143,00
The Base Pay component of our Total Rewards package is based on a variety of factors including but not limited to: job responsibilities, location, experience and, education/certifications. In addition to the pay component, this role may be eligible for equity and benefits as part of the Total Rewards package. The Total Rewards package will be determined at the time a contingent offer is made.
Grubhub is an equal opportunity employer. We welcome diversity and encourage a workplace that is just as diverse as the customers we serve. We evaluate qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. If you're applying for a job in the U.S. and need a reasonable accommodation for any part of the employment process, please send an email to and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address.
If you are a resident of the State of California and would like a copy of our CA privacy notice, please email