- Bachelor's degree or equivalent practical experience. 6 years of experience in product marketing.
- Experience creating and managing messaging artifacts and channels, and running marketing campaigns.
- Experience working in enterprise technology and operating in a global role or on a global scale.
- Experience working in the learning and skilling space for a technical discipline.
- Ability to collaborate closely with peers in adjacent teams and align on shared means of achieving goals and outcomes.
- Excellent written communication skills.
- Lead marketing of Google Cloud skilling and learning products for broad-reach audiences, collaborating with Cloud Learning Services to up-skill new developers globally and achieve shared goals.
- Initiate market training and experiences designed to attract and introduce breadth learners to Google Cloud including positioning, creating scalable marketing materials, and managing promotional activities across Google-owned and external channels.
- Grow top-of-funnel demand and engagement through partnership with peer teams on new forms of content, such as external influencers to attract new generations of cloud learners.
- Grow demand from learners globally through coordination with regional marketing teams, supporting their adaptation of content and experiences for region-specific communities.
- Bring insights from the market into development of future training initiatives and experiences through community engagement via developer programs, social listening, and guiding user research.
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Product Marketing Manager, Developer Marketing, Google Cloud - Seattle, United States - American Advertising Federation
![Default job background](https://contents.bebee.com/public/img/bg-user-ex-1.jpg)
Description
Product Marketing Manager, Developer Marketing, Google CloudXNote:
By applying to this position you will have an opportunity to share your preferred working location from the following: Seattle, WA, USA; New York, NY, USA; San Francisco, CA, USA; Sunnyvale, CA, USA
Minimum qualifications:
Preferred qualifications:
About the jobWhether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey.
From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base.
This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.In this role, you will help developers and technical practitioners worldwide discover how they can build their Google Cloud skills.
You will be responsible for key aspects of go-to-market for Google Cloud skilling and learning, own messaging and positioning for audience, and orchestrate marketing execution across campaigns, social media, and technical influence engagement.
You will take part in a complete marketing experience as you lead every facet of the learning product's journey from determining positioning, naming, engaged analysis, feature prioritization and external communications.
You will help shape the representation of the product and help it grow a user base. You will work with the cross-functional team across Cloud Learning, corporate communications, legal, web, product development, engineering and more. You will be involved with product marketing strategy from beginning to end.Know the user. Know the magic. Connect the two.
At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways.
Our job is to demonstrate how Google's products solve the world's problemsfrom the everyday to the epic, from the mundane to the monumental.
And we approach marketing in a way that only Google canchanging the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $132,000-$196,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location.The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations.
Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Your recruiter can share more about the specific salary range for your preferred location during the hiring process.Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits.
Learn more about benefits at Google.Responsibilities
Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy.
Google is proud to be an equal opportunity and affirmative action employer.We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law.
See also Google's EEO Policy, Know your rights:
workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies:
Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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