- The BD Director is responsible for improving in-store and online presence and plan execution by leading brilliant execution across the team of direct reports including Omnichannel Marketing, Category Management, Category Insights, Retail Coverage, Customer Finance, Sales, and Supply Chain.
- Partner with Brand leads to develop strategic omnichannel plans for key accounts, leading a team of two Omnichannel marketers in the development and execution of Omni tactics including: retailer search & media, promotions and loyalty programs, and in-store visibility.
- Lead Sales Manager in the development of selling decks for innovation and core growth opportunities partnering with Brand, Innovation, Insights teams to create best-in-class presentations.
- Engage with customer teams and retailers as part of joint business planning to develop and unlock strategic partnerships opportunities and establish Bakehouse as category thought-leaders.
- Own and manage brand activation calendar at key accounts, ensuring the best-in-class execution of retailer programs, tracking of results, and optimizations of plans.
- Lead price and promo in line with brand strategic positioning; uncover opportunities for pricing improvements to maximize ROI (Return on Investment) and portfolio profitability.
- Develop and deploy series of tests to understand the best tactics of using commercial dollars promo, media, or other activation tactics.
- Monitors current year risk and opportunities for ongoing adjustment to strategies and tactics to achieve plan.
- Help refine In-year dynamic management of media/trade budget partnering with Senior Director to ensure the right balance between building mental and physical availability.
- Reports to the Senior Director of Marketing, Bakehouse
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Position Requirements:
Key Behavioral Competencies:
- Entrepreneurial mindset: We are seeking a candidate who embraces agility and an owners mindset. You take direct ownership of objectives, with high levels of self-assurance and resilience to achieve goals.
- Passion for Winning: You have a natural bias for action and are motivated by putting wins on the board. You can help guide your team to prioritize resources and focus to go after the biggest opportunities.
- Changemaker: You are a self-starter and energized by the opportunity to build something better.
- Process Thinker: able to think independently and strategically, developing and completing a series of goals and tactics with minimal supervision. You think about how to improve processes and know how to move an organization forward. You are not making decisions in a vacuum, but considering how other departments or how the outside world will respond.
- Collaborative: The candidate will collaborate to find solutions to challenges while finding new growth opportunities with multiple stakeholders internally, cross-functionally, and externally. Flourishes in a diverse environment and works well with different personality types.
- Data Driven: The candidate will have strong analytical skills and the ability to manipulate data and develop findings from multiple sources. You can coach teams towards using data to uncover insights and drive action planning.
- Strong Communicator: The candidate will have effective communication skills to share, update and present information in a clear and concise manner.
- Organized: Possesses strong Project Management skills and can juggle multiple projects. Can take strategic plans and map out a path to achieving them.
- Team Leader: Experience managing direct report(s), you find meaning in developing future leaders. You invest in developing and empowering your team because you know that their success is your success.
Position Requirements:
Bachelors Degree in Marketing, Business or a related discipline required. Masters degree preferred.
- Minimum 10 years with CPG company in Brand Management, Omnichannel, Business Development, Shopper Marketing, or Category Management role(s).
- MBA preferred.
- Experience partnering with retail accounts to build and launch brand activation plans.
- Proficient in Microsoft Office Products
- Understanding of P&L management
- Strong problem-solving skills, technical skills, and conceptual thinking abilities
- Strong listening and communication skills, the ability to influence cross-functional stakeholders.
- Ability to work in a fast and agile environment.
- Ability to lead through influence and indirect authority with cross-functional groups.
- Working knowledge of POS/Syndicated Data
- Willingness to travel up to 20%
The physical and mental demands described in each job posting are representative of those that must be met by an associate to successfully perform the essential functions of each job. Reasonable accommodations may be requested to enable qualified individuals with disabilities to perform the essential functions of each job.
Bimbo Bakeries USA is an equal opportunity employer with a policy that provides equal employment opportunity for applicants and employees regardless of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, any other classification protected by law.
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Director Business Development - Horsham, United States - Bimbo Bakeries USA
Description
Director Business Development
req38722
Employment Type: Regular
Location: HORSHAM,PA
Have you ever enjoyed Arnold, Brownberry or Oroweat bread? A Thomas English muffin or bagel? Or perhaps snacked on a Sara Lee, Entenmanns or Marinela cake or donut? If the answer is yes, then you know Bimbo Bakeries USA Description: Come join the largest baking company in the world and our family of 20,000 associates nationwide Top Reasons to Work at Bimbo Bakeries USA: Great Annual Salary range $114,000 - $159,600 Annual Bonus Eligibility Comprehensive Benefits Package Paid Time Off 401k & Company Match This is a remote position, candidates must reside anywhere in the USA. Position Description:
More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves.
