- Be a key mobile marketing subject matter expert, spanning traditional mobile marketing, paid media, funnel optimization, and a deep understanding of the technology involved
- Collaborate closely with the leads of Product Management, Mobile Development, Paid Media, Analytics, Partnerships, and Marketing to identify opportunities for distribution
- Build Go-to-Market plans to seize those opportunities by collaborating with the larger cross functional team (including internal creative services and video creation, social media, comms, policy teams and more)
- Partner with the game production and live ops teams on timing and deliverables for consumer facing new features, events, and promotion
- Work with teams to create and optimize mobile acquisition assets alongside big beats
- Present strategy, data findings and action items to leadership
- Coordinate, collaborate, and present to external partners
- 5+ years of mobile marketing and gaming live service experience
- A deep understanding of the mobile landscape
- Strong operator and executor with exceptional planning and organizational skills
- Demonstrable experience of being highly agile, collaborative and results-driven
- Experience collaborating with leadership across teams like Product Management, Mobile Development, Paid Media, Analytics, Partnerships, Creative Services, Video Production
- Deep experience building and executing go-to-market plans
- An aptitude for analytic thinking
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Marketing Manager - Cary, United States - Epic Games
Description
WHAT MAKES US EPIC?At the core of Epic's success are talented, passionate people. Epic prides itself on creating a collaborative, welcoming, and creative environment. Whether it's building award-winning games or crafting engine technology that enables others to make visually stunning interactive experiences, we're always innovating.
Being Epic means being a part of a team that continually strives to do right by our community and users. We're constantly innovating to raise the bar of engine and game development.
MARKETING
What We Do
We deliver the most innovative gaming experiences possible to players across the world. Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.
What You'll Do
We're looking for a Sr Marketing Manager with extensive mobile marketing experience to build and execute go to market plans for Epic's portfolio of titles (including Fortnite) available on mobile and streaming platforms, reporting to the Marketing Director. This exciting role will focus on creating marketing strategies that further Epic's goal of disruptive innovation in the mobile space. You'll use your deep understanding of the mobile landscape to create strategies for improving distribution and acquisition, while coordinating big brand awareness beats that leverage Epic's world class games and unique entertainment and technology partnerships. The role involves daily oversight and management of go to market plans by collaborating with a broader cross functional team, including the heads of product management, mobile development, analytics, so experience working with leadership positions is critical.
In this role, you will
Our intent is to cover all things that are medically necessary and improve the quality of life. We pay 100% of the premiums for both you and your dependents. Our coverage includes Medical, Dental, a Vision HRA, Long Term Disability, Life Insurance & a 401k with competitive match. We also offer a robust mental well-being program through Modern Health, which provides free therapy and coaching for employees & dependents. Throughout the year we celebrate our employees with events and company-wide paid breaks. We offer unlimited PTO and sick time and recognize individuals for 7 years of employment with a paid sabbatical.
ABOUT US
Epic Games spans across 19 countries with 55 studios and 4,500+ employees globally. For over 25 years, we've been making award-winning games and engine technology that empowers others to make visually stunning games and 3D content that bring environments to life like never before. Epic's award-winning Unreal Engine technology not only provides game developers the ability to build high-fidelity, interactive experiences for PC, console, mobile, and VR, it is also a tool being embraced by content creators across a variety of industries such as media and entertainment, automotive, and architectural design. As we continue to build our Engine technology and develop remarkable games, we strive to build teams of world-class talent.
Like what you hear? Come be a part of something Epic
Epic Games deeply values diverse teams and an inclusive work culture, and we are proud to be an Equal Opportunity employer. Learn more about our Equal Employment Opportunity (EEO) Policy here.
Note to Recruitment Agencies: Epic does not accept any unsolicited resumes or approaches from any unauthorized third party (including recruitment or placement agencies) (i.e., a third party with whom we do not have a negotiated and validly executed agreement). We will not pay any fees to any unauthorized third party. Further details on these matters can be found here.
