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Digital Advertising Campaign Manager - Miramar, United States - Women of the Vine & Spirits
Description
An all-encompassing global membership organization, dedicated to boldly pushing the wine, beer and spirits industry toward a more diverse, equitable and inclusive era that supports business development and innovation, empowering all to thrive.
Open the door to a groundbreaking tech career with an industry leader.
Southern Glazer's Wine & Spirits is North America's preeminent wine and spirits distributor, as well as a family-owned, privately held company with a 50+ year legacy of success.
To create a new era in alcohol beverage sales and service, we're heavily invested in the most transformative new technologies - and the most brilliant tech professionals.
Southern Glazer's was named by Newsweek as a Most Loved Workplace and is included on the Forbes lists for Largest Private Companies and Best Employers for Diversity.
As a full-time employee, you can choose from a full menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan.
We offer continuous learning and career growth in a fast-paced environment where you are respected, your voice is heard, and technology is part of our strategy for success.
Overview
The Ad Trafficker/Digital Operations Coordinator will be responsible for inputting and implementing supplier campaign details into the ad server, conducting quality assurance, and testing of campaign setups, and providing insights to senior analysts.
This role requires a strong understanding of the technical aspects of online advertising, including knowledge of SSP/ad servers, as well as the ability to liaise effectively between the ad tech manager and traffic coordinators.
Additionally, the coordinator will be responsible for reporting campaign statistics, completing final QA for campaign launches, and providing insights for optimizations and recommendations.
Primary Responsibilities
Input and implement supplier campaign details into the ad server, ensuring accuracy and adherence to client specifications and campaign objectives.
Conduct quality assurance (QA) and testing of campaign setups to verify functionality, troubleshoot any issues, and ensure a seamless user experience.
Collaborate with senior analysts to provide insights into campaign performance, leveraging data and analytics to identify trends and opportunities for optimization.
Facilitating communication and coordination to streamline campaign execution processes.Report campaign statistics and performance metrics to stakeholders, preparing comprehensive reports that highlight key findings and actionable insights.
Complete final QA checks for campaign launches, verifying that all components are correctly configured and deployed according to schedule.
Provide insights for optimizations and recommendations to enhance campaign effectiveness and achieve client goals, drawing upon technical expertise and industry best practices.
Stay informed about the latest developments in online advertising technology, including SSPs, ad servers, and measurement tools such as Nielsen and ComScore, to inform decision-making and strategy.
Additional Primary ResponsibilitiesMinimum Qualifications
Bachelor's degree in Marketing, Advertising, Information Technology, or related field; relevant certifications a plus.
3-5 years of experience in digital advertising operations, ad trafficking, or related roles.
Strong technical aptitude with a deep understanding of online advertising technology and platforms, including SSPs, ad servers, and analytics tools.
Excellent attention to detail and problem-solving skills, with the ability to troubleshoot technical issues and ensure campaign accuracy.Effective communication skills, with the ability to convey technical information to non-technical stakeholders and collaborate across teams.
Proficiency in data analysis and reporting tools, with the ability to interpret campaign metrics and generate actionable insights.
Experience with Nielsen and ComScore metrics and reporting tools preferred.
Ability to work effectively in a fast-paced environment, manage multiple priorities, and meet deadlines.
Physical Demands
Physical demands include a considerable amount of time sitting and typing/keyboarding, using a computer (e.g., keyboard, mouse, and monitor), or adding machine
Physical demands with activity or condition may include walking, bending, reaching, standing, squatting, and stooping
May require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbs
EEO Statement
Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities, and education of employees.
Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.
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