- Manage visual merchandising, filters and search for products for all shops and PLPs for tied to digital strategy.
- Provide weekly analysis and communications around null search terms and other user pain points.
- Support navigation strategies and research competitors to keep the site current and reflective of seasonal selection.
- Support execution of key moments on-site and through email, media and social channels related to product launches, content launches and business priorities
- Support experience for all email, digital and social media marketing inclusive of linking strategy, content alignment and messaging
- Oversee digital partnership tracking documents, ensuring timely updates and accurate read-outs, inclusive of both buying & marketing files
- Conduct industry research, competitive landscape information, identify new tools and current digital trends
- Partner with creative and marketing on site content updates and marketing PDP support.
- Manage team site scrub cadence to support site & seasonal updates.
- Execute UX site initiatives around merchandising, navigation & custom landing pages.
- Interest in working in an e-Commerce environment where you will be responsible for creating and executing strategies across site merchandising, buying, and marketing to drive incremental revenue growth
- Have previous knowledge and experience within digital marketing channels (email, SEO/SEM, search, affiliate & social media)
- Willingness to learn, has a growth-mindset and creative problem-solving skills
- Detail-oriented, analytical and process driven
- Experience with Adobe and Google Analytics a plus.
- Highly collaborative and flexible/adaptable to different environments and ways of working
- Strong communication and presentation skills
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Digital Merchandise Coordinator - New York, United States - PVH Corp.
Description
Design Your Future at PVH
Digital Merchandise Coordinator - Calvin Klein
POSITION SUMMARY:
Responsible for creating and executing strategies across site merchandising, buying, and marketing to drive incremental revenue growth/Have previous knowledge and experience within digital marketing channels (email, SEO/SEM, search, affiliate & social media)/Support elevating to the pinnacle expression of the brand
Support visual merchandising functions across (categories, products, landing page, search, etc.) to elevate the site while bridging the gap between , buying and marketing functions to create an elevated customer experience. Provide support to streamline communication between cross-functional groups to ensure all business goals and objectives, including merchandising, marketing efforts and KPI's, create a consistent customer journey.
RESPONSIBILITIES:
QUALIFICATIONS:
Experience :
Entry Level knowledge & skills - typically 0-1 year of related experience
Education: Bachelor's Degree Required
Skills:
DECISION MAKING: Problems and issues require broad based solutions and require resources (human, financial or operational) to solve such as look for ways to improve or change work in own job
RESOURCEFULNESS/CREATIVITY: Completes tasks with limited supervision
Pay Range:$55,600 - $75,000
PVH currently provides base salary ranges for all positions-on job advertisements-in the United States based on local requirements. These ranges are based on what PVH reasonably believes that it will pay an associate for their base salary for said position at the time of the posting. Individual compensation will ultimately be determined based on a variety of relevant factors including but-not limited to qualifications, geographic location and other relevant skills. PVH is committed to providing a market-competitive total rewards package to eligible associates, which includes diverse and robust health and insurance benefits to meet the varied needs of our associates and an above-market 401(k) contribution to help our associates save for retirement. We also offer career growth opportunities, empowering our associates to design their future at PVH.
PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications, consistent with applicable law and without regard to race, color, sex, gender identity or expression, age, religion, creed, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH also has a strong corporate commitment to inclusion, diversity and to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential. To achieve these goals, across the United States and its territories, PVH prohibits any PVH employee, agent or representative from requesting or otherwise considering any job applicant's current or prior wages, salary or other compensation information in connection with the hiring process. Accordingly, applicants are asked not to disclose this salary history information to PVH
DIVERSITY & EQUAL OPPORTUNITY We are committed to recruiting, training and providing career advancement to all associates regardless of gender, race, religion, age, disability, sexual orientation, nationality, or social or ethnic origin. Diversity in the workplace is encouraged. Bigotry, racism and any form of harassment or discrimination is not tolerated.