-
Product Manager
1 week ago
Generac Power Systems Pewaukee, United StatesCompany Generac Power Systems · Name Product Manager - Battery Portable Power · Req # 65127 · Employment Type Full Time · Shift 1st · At Generac, our people help make the world safer, brighter, and more productive. We are united by our efforts to inspire change for a better world ...
-
Demand Planning Analyst
2 weeks ago
Generac Power Systems Waukesha, United StatesCompany Generac Power Systems · Name Demand Planning Analyst · Req # 64875 · Employment Type Full Time · Shift 1st · At Generac, our people help make the world safer, brighter, and more productive. We are united by our efforts to inspire change for a better world; impact our peop ...
-
Market Developer
2 weeks ago
Bimbo Bakeries USA Waukesha, United States**Market Developer** · req39514 · **Employment Type**: Regular · **Location**: WAUKESHA,WI · **_Have you ever enjoyed Arnold, Brownberry or Oroweat bread? A Thomas' English muffin or bagel? Or perhaps snacked on a Sara Lee, Entenmann's or Marinela cake or donut? If the answer is ...
-
Care Coordinator
3 weeks ago
CDWI Waukesha County, WI, United States**WE WELCOME YOU INTO A GROWING COMPANY** · Consumer Direct Care Network is all about caring for people. Care is at our core, and we strive to live up to it every single day. We are currently providing services in 14 states across the USA. We specialize in providing home and comm ...
-
Analytical Chemist
3 weeks ago
Actalent Waukesha, United States Full timeDescription: · Perform test method development for photometric, colormetric, absorbence, and spectrometric analysis and UV-VIS spectroscopy per customer applicationsDevelop, maintain, and adjust analytical chemistry test methods for the analyzersImprove and implement test method ...
-
Project Manager
2 weeks ago
TechniBlend LLC Waukesha, United StatesTechniBlend is in search of an experienced Project Manager with an emphasis on liquid & beverage processing equipment in the B2B market. This position is responsible for all aspects of project development including but not limited to the cultivation of client relationships, manag ...
-
Commodity Manager
3 weeks ago
Generac Power Systems Waukesha, United StatesCompany Generac Power Systems · Name Commodity Manager - Engines · Req # 64891 · Employment Type Full Time · Shift 1st · There's never been a better time to work at Generac. We're shaping the market and investing in new companies and new technologies. Our rapid growth equals rapi ...
-
Packer - 2nd and 3rd Shift $20
1 day ago
Multi-Color Corporation Waukesha, United States**Build your Career with an Industry Leader** · As the global leader of premium labels, MCC helps brands stand out in competitive markets and inspire positive consumer experiences. Backed by over a century of printing experience, MCC is focused on the future by developing consume ...
-
Product Sales Manager, Fiber Process Parts
1 week ago
Valmet Inc. Waukesha, United StatesAre you an experienced Pulp & Paper Industry professional looking for a career change into sales? · Deciding on your next employer is not a decision to be made lightly. But if you want to work on the front lines of development, shaping the field as you go, keep reading to see wha ...
-
Material Handler 2nd Shift
3 weeks ago
Techniplas North America Nashotah, United StatesTechniplas is a global supplier of sophisticated plastic components and design-focused, multifunctional surfaces that are primarily for the automotive sector, as well as the industrial, consumer goods, medical and other markets. The company's products follow industry trends like ...
-
007602 - Assistant Branch Manager
1 week ago
Mariner Finance, LLC Brookfield, United States**Position**: Assistant Branch Manager · **Hours of Work**: · Saturday hours required seasonally and as business needs require · Full-Time, Non-Exempt · To the extent permitted by law, the Company may, in its sole discretion, change the work schedule to address business needs. Wo ...
-
Manufacturing Associate
1 day ago
TECHNIPLAS US LLC Nashotah, United StatesTechniplas is a global supplier of sophisticated plastic components and design-focused, multifunctional surfaces that are primarily for the automotive sector, as well as the industrial, consumer goods, medical and other markets. The company's products follow industry trends like ...
-
Fully qualified lawyers
3 weeks ago
Cascade Ventures Brookfield, United StatesAs the Federal Financial Supervisory Authority (BaFin), we work every day to ensure a functioning, stable, and integral financial system - and thus also for a competitive financial center in Germany. As the supervisory authority for banks, insurance companies, financial service p ...
-
Market Development Manager
23 hours ago
Vibram Corporation North Brookfield, United StatesShift: First Shift · The Market Development Manager (MDM) is accountable for the execution of the Industrial strategy within Vibram Corporation. The MDM will drive Industrial program growth through developing and maintaining strong internal and external relationships. This capabi ...
-
Resource Coordinator
1 week ago
Chesapeake Health Care Berlin, United States*** · The Resource Coordinator is responsible for the delivery of quality patient care. Works to remove barriers to care by direct contact and relationship building with identified clients and referral agencies. Follows up with clients in person and via telephone to ensure adequa ...
-
Packer - 1st Shift
3 weeks ago
Permobil New Berlin, United States**Packer - 1st Shift** · **The Packer - 1st Shift is responsible for the final stages of the production process, ensuring that all orders are correctly packaged and prepared for delivery to the consumer.** · ***Would you like to work in an international environment where you'll m ...
-
Warehouse and Fulfillment Specialst
3 weeks ago
Coloplast New Berlin, United States**Video length**: 54 seconds · 0:54 · **We asked Angie, Head of Learning and Development**: · Q · What does professional development look like at Coloplast? · Hear from our team · Employee Q&A · **Video length**: 121 seconds · 2:01 · Q · Describe how our mission impacts others? · ...
-
Warehouse and Fulfillment Specialst
3 weeks ago
Atos Medical New Berlin, United States**Video length**: 121 seconds · 2:01 · Q · Describe how our mission impacts others? · Hear from our team · Employee Q&A · **Video length**: 54 seconds · 0:54 · **We asked Angie, Head of Learning and Development**: · Q · What does professional development look like at Coloplast? · ...
-
Financial Divisional Controller
3 weeks ago
Fletcher Business Group East Berlin, United StatesThe Fletcher Business Group is the leading manufacturer and distributor of equipment and consumables that are used across the picture framing, glass, hardware, woodworking, and signage end markets. The Company provides Engineered solutions for cutting, joining, hanging and automa ...
-
Xfinity Field Sales Professional
1 week ago
Comcast Corporation Berlin, United StatesComcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wi ...
Vice President Consumer Marketing - Pewaukee, United States - Generac Power Systems
Description
Generac is a leading energy technology solutions company committed to powering a smarter world through sustainable, cleaner energy products, poised to revolutionize the 21st century electrical grid.
Our company, founded in 1959, introduced the first affordable backup generator.
We later created the automatic home standby generator category which continues to grow rapidly, and we maintain 80% of the market share.
We are making an exciting pivot to expand into home energy management.We provide backup and prime power systems for home and industrial applications, solar + battery storage solutions, virtual power plant platforms, and engine- and battery-powered tools and equipment.
The growth and success of our company is due to our people who live our corporate values everyday - integrity, innovation, agility, teamwork, and excellence.
We foster a culture that supports diversity, equity, inclusivity, and good corporate citizenship globally.We believe employees' professional growth and personal well-being, combined with strong families and communities, are strong enablers of our success.
We are proudly building our team to adapt to our rapid organic growth from $1.5B to $5B over the past few years.
Join us in powering the futureThe Vice President of Integrated Consumer Marketing is a new position that will focus on leading integrated marketing strategy, planning and execution among Generac consumers to drive brand awareness, engagement, and revenue growth.
As the VP, you will build a talented team, and collaborate with other marketing and cross-functional stakeholders.We are seeking an experienced VP that has worked with long sales cycle categories, is comfortable with change, and wants to build and grow teams, capability, and processes.
The VP is a key member of the marketing leadership team.Responsibilities:
Develop and execute comprehensive consumer marketing strategies to drive customer acquisition, retention, and engagement for always on communication, and commercial and product innovation initiatives.
Lead a team of marketing professionals, providing guidance, mentorship, and support to ensure the successful implementation of marketing plans, and influence multi-functional marketing partners.
Use market research and analysis to identify consumer trends, insights, and opportunities, and translate them into actionable marketing strategies.Collaborate with product management, sales, and other cross-functional teams to develop integrated marketing strategies and briefs that that align with business objectives.
Oversee the development and execution of multi-channel marketing campaigns, including digital marketing, social media, email marketing, content marketing, and traditional advertising.
Drive brand awareness and recognition through effective messaging, storytelling, and creative campaigns.Partner with marketing leaders to monitor and analyze marketing campaign performance, track key performance indicators (KPIs), and make data-driven decisions to optimize marketing efforts and maximize ROI.
Stay abreast of industry trends, emerging technologies, and best practices in consumer marketing to identify new opportunities for growth and innovation.
Manage marketing budgets, allocate resources effectively, and ensure cost-effective marketing campaigns.1Build and maintain relationships with internal and external partners, agencies, and vendors to support marketing initiatives and ensure high-quality deliverables.
Minimal Qualifications:
Education:
Bachelor's degree in marketing, communications, business, or related field.
Work Experience
Fifteen years of experience executing consumer marketing strategies.
Preferred Qualifications:
Knowledge:
Strong strategic thinking and critical thinking skills with the ability to develop innovative marketing solutions.
Excellent leadership and team management skills, with a history of building and developing high-performing marketing teams.
Deep understanding of consumer behavior, market dynamics, and industry trends.
Demonstrated success in developing and executing multi-channel marketing campaigns.
Strong analytical and data-driven mindset, with the ability to interpret and translate data into actionable insights.
Excellent communication and people skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.
Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
Join our team as the VP of Integrated Consumer Marketing, and play a pivotal role in shaping our brand, driving customer engagement, and fueling our growth.
Apply today and be part of an exciting journey to revolutionize consumer marketing."We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law."
#J-18808-Ljbffr
