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    Associate Counsel, Marketing - Miami, United States - Restaurant Brands International

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    About Restaurant Brands International:
    Restaurant Brands International Inc.

    is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries.

    RBI owns four of the world's most prominent and iconic quick service restaurant brands - TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS.

    These independently operated brands have been serving their respective guests, franchisees and communities for decades.

    Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.

    Restaurant Brands International Inc.

    (RBI), the owner of the BURGER KING, TIM HORTONS, FIREHOUSE SUBS and POPEYES brands and one of the largest quick service restaurant companies in the world, is seeking a Marketing & Intellectual Property (IP) lawyer to work at its Restaurant Support Center in Miami, Florida.

    The attorney will play a key role in the RBI Legal Department's Marketing team and serve as a critical partner to the Marketing Departments for the BURGER KING, POPEYES, FIREHOUSE SUBS and TIM HORTONS brands in the U.S., including Digital Marketing, and Product Innovation.

    The attorney reports to the Sr. Counsel, Marketing & IP, U.S. and International, and interacts frequently with the brand marketing departments, communications department, and other attorneys within the Legal Department. The attorney will also work closely with outside counsel and counsel for agencies providing services to the RBI brands.


    RBI Culture:
    At RBI, we are driven by our vision to build the most loved restaurant brands in the world.

    With more than 30,000 Burger King, Tim Hortons, Popeyes and Firehouse Subs restaurants in more than 110 countries, we know that diversity of perspectives makes us better in serving the diverse guests who come into our restaurants each and every day.


    At RBI, we believe in:

    • Dreaming Big: Life is too short for small dreams
    • Ownership: You value things more when you own them
    • Meritocracy: Your growth is based entirely on what you do and how you do it
    • Diversity: A wide range of voices and perspectives make us stronger
    • Creativity & Innovation: Find ways to do things differently to make them better
    • Authenticity: Be a hard-working, good person
    We are looking for talented people who share our vision and values to join our legal team. Together, we can make a difference when committed individuals bring together their resources and their resolve.


    Essential Duties:

    • Review and approve advertising and promotional materials for all media (e.g., digital, social, television, radio, print) for legal compliance
    • Draft and negotiate various marketing, public relations and promotions-related agreements, including advertising agency agreements, trademark licenses, promotion and sponsorship agreements, media buying agreements, professional services ageements and vendor agreements
    • Provide counsel and advice on compliance with consumer protection, intellectual property, rights of publicity and privacy laws (e.g., CAN-SPAM Act, TCPA) in connection with advertising and marketing initiatives including advice on food claims and substantiation
    • Provide counsel and advice on legal compliance for promotional activities, including the execution of sweepstakes, contests, and loyalty programs
    • Assist in developing and delivering training programs to employees and agency personnel
    • Work with outside counsel with respect to trademark clearances, including, but not limited to knock out and full searches for U.S. and other jurisdictions around the world and provide clearance opinions to client groups
    • Enforce the company's trademark rights by taking action against unauthorized third party users
    • Perform other general legal duties and functions as may be assigned or required by business needs

    Qualifications & Skills:

    • Juris Doctor of Law degree from an accredited U.S. law school required
    • Member in good standing of the Florida Bar or eligible for Authorized In-House Counsel status
    • 3-5 years of legal experience; law firm experience required
    • Judgment and ability to approach complex legal scenarios in a thoughtful and analytical fashion
    • Knowledge of advertising law, including consumer protection regulations and statutes enforced by the Federal Trade Commission and state attorneys general preferred
    • Transactional experience with strong drafting and negotiating skills
    • Knowledge of IP law including trademarks, copyrights, domain names, trade secrets, and patents
    • Ability to influence key decisionmakers and break down roadblocks to complex projects
    • Highly resilient, possessing the tenacity to challenge the status quo
    • Highly organized and demonstrated ability to work effectively in a fast-paced setting involving multiple projects and competing timelines


    Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations.

    RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.


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