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    Email Marketing Manager, - Fort Lauderdale, United States - Valuetainment

    Valuetainment
    Valuetainment Fort Lauderdale, United States

    1 week ago

    Default job background
    Description

    Job Description

    Job Description
    Building a brand takes a cohesive team and clear vision. You know the importance of communicating values and attracting an audience. You know repetition and consistency are crucial to success. Hello Email Marketing Manager Start here.

    The Email Marketing Manager is responsible for planning and developing our overall email marketing strategy. He/She manages the strategy and ensures the business goals are met. The Email Marketing Manager works with the latest marketing technology in collaboration with other Sales and Marketing stakeholders.

    Job Responsibilities
    • Manage and build overall email marketing strategy
    • Create various email lists and campaigns
    • Create and design various CTAs and email templates
    • Test every campaigns success
    • Determine email marketing KPIs
    • Develop and present reports on a weekly basis
    • Develop a lead generation strategy
    • Create smart email lists
    • Increase email subscriptions
    • Analyze data to get smart insights
    • Suggest methods for improvements
    • Segment lists based on behaviors like past email engagement and website interactions
    • Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email

    Job Requirements
    • Bachelor's degree or equivalent working experience required
    • Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
    • Proficient using marketing automation technology
    • Knowledge of latest digital marketing trends
    • Experience with email automation tools
    • Sense of ownership and pride in your performance and its impact on company's success
    • Critical thinker and problem-solving skills
    • Team player
    • Good time-management skills
    • Great interpersonal and communication skills

    Compensation: Salary + Performance-Based Bonus, Comprehensive Benefits Package. Final compensation will be determined based on experience and skills and may vary from the range listed above.

    Valuetainment is proud to be an Equal Opportunity Employer. Our hiring practices provide equal opportunity for employment without regard to race, religion, color, sex, gender, national origin, age, United States military veteran's status, ancestry, sexual orientation, marital status, family structure, medical condition including genetic characteristics or information, veteran status, or mental or physical disability so long as the essential functions of the job can be performed with or without reasonable accommodation, or any other protected category under federal, state, or local law.

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