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Regional Sales Manager

    Regional Sales Manager - Maryland, United States - Branca USA

    Branca USA
    Branca USA Maryland, United States

    4 weeks ago

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    Description

    At Branca USA, our goal is to bring the excellence, passion, and beauty of the Italian way of doing things. We are a team of creative, entrepreneurial individuals with a 'We can if...' attitude when it comes to growing our business.

    If you are thrilled about working with a group of passionate team players who challenge each other through a smart and practical approach to business management, then you should definitely consider joining us.

    We are in need of a Regional Sales Manager to oversee wholesaler partners in the DC, MD, and VA markets. The role involves implementing the annual commercial plan, achieving performance metrics, and nurturing key partner relationships to elevate Branca USA's Distribution, Visibility, and Activation.

    YOUR MISSION

    • Deliver Budget Contribution for DC, MD, & VA markets
    • Execute Drive & Develop Brands On-Premise Account Targeting and Drink Solution Strategies
    • Manage Distributor Partner(s) to focus on Drive Brands at Retail
    • Build an Empowered Team

    WHAT WE EXPECT

    Outstanding Wholesaler Management & Engagement (50% of role)

    • Delivery of Depletions targets through strategic expansion and velocity objectives
    • Management of Distributor Programming and Pricing
    • Execution of Monthly & Quarterly Business Reviews
    • Lead GSMs / Manager Meetings
    • Conduct Work Withs & Account Surveys
    • LMF Management & Reporting
    • Chargeback Management & Reporting

    Key Account Distribution, Visibility & Activation (50% of role)

    • Collaborate with commercial leadership to define a target list of On-Premise/Off-Premise accounts specifically within home market
    • Develop strong working relationships with the assigned accounts - bartenders & account staff - and collaborate with distributor personnel to secure additional Branca USA brands distribution in these accounts
    • Ensure Branca USA brands are featured in the assigned accounts per defined brand standards
    • Convert account staff into advocates, by acting as the local brand champion for Branca USA brands and conducting brand trainings that ensure they are emotionally incentivized to recommend our brands
    • Provide market insights and recommendations to commercial leadership
    • Analyze effectiveness of activities through reporting and impact capabilities, adapt accordingly for maximum ROI
    • Trade/event execution
    • Ensure National Account mandates are managed and executed

    YOUR EXPERTISE

    • At least 5 years' experience in a distributor and/or supplier role
    • Bachelor's degree required
    • Proven ability in building and leading an empowered team, developing talent by creating a sense of belonging to help them meet both their career goals and the organization's goals
    • Excellent communication, influencing, and negotiation skills are essential
    • Proficiency in Microsoft Office suite and familiarity with web-based reporting tools for data management and reporting
    • Strong budget management skills, with the ability to plan and allocate resources efficiently
    • 50% travel required

    WHAT YOU CAN EXPECT

    • Full support and career resources to expand your skills
    • Access to senior management
    • Ability to make a difference and be heard
    • Quick decision making
    • Become the subject matter expert in our brands
    • Flexible work hours
    • Generous Total Rewards Program – health, wellness, compensation, travel perks, and work/life balance
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