Marketing Operations Specialist - Reston, United States - ICF

ICF Reston, United States

2 weeks ago

Full time

Description

ICF is a mission-driven company filled with people who care deeply about improving the lives of others and making the world a better place. Our core values include Embracing Difference; we seek candidates who are passionate about building a culture that encourages, embraces, and hires dimensions of difference.

@ ICF Next, we are fearless in finding new ways to solve problems, relentless in making sure it pays off for our clients and committed to making a positive change in the world. Join our community of mission-driven creatives, communicators, strategists, and technologists to challenge the status quo.

We are actively seeking a Marketing Operations Specialist who possesses strong technical acumen and is well-versed in cutting-edge marketing and communications technologies. This individual will lead marcomms technology and data initiatives, aligning them with the digital strategy of a

large-scale federal government client. As a Marketing Operations Specialist , you will:

Communicate and collaborate with a federal client and IT vendors to address technology-related business requirements.

Develop technology-focused recommendations to enhance performance, customer engagement and experience.

Monitor program performance, identify inefficiencies, and seek opportunities for digital innovation.

Evaluate strategies, tools, and processesrelated to customer data management.

Advise on system enhancements to optimize the effectiveness of customer data collection and management.

Advise on strategies to enhance customers' experience in receiving and accessing data and information.

Minimum Qualifications:

Bachelor's degree

Three (3) years' experience performing business process improvement

Three (3) years' experience using analytical techniques and principles

Three (3) years' experience working with marketing and communications technologies and platforms such as GovDelivery, Webex, X,Facebook, and YouTube

Three (3) years' experience working with CRMs such as Salesforce and Hubspot

Able to obtain and maintain a Public Trust Clearance (federal government background check)

Professional Skills:

Exceptional leadership skills

Excellent organizational skills with the ability to prioritize and manage multiple projects and priorities

Understanding of industry trends and ability to keep up to date with technologies

Strong interpersonal, problem-solving, and decision-making skills

Demonstrated ability to interface effectively with clients, project team members, and colleagues.

Understanding of federal government preferred technologies and platforms

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