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    eCommerce Director - Columbus, United States - INCPG

    INCPG background
    Description
    Exciting new opportunity in the eCommerce space

    Position Overview:

    We are seeking an experienced and dynamic eCommerce Director to lead our eCommerce team in driving growth and maximizing sales opportunities across online channels, with a primary focus on Amazon.

    The ideal candidate will possess a deep understanding of eCommerce best practices, excellent leadership skills, and a track record of success in driving revenue growth in the CPG industry.


    Key Responsibilities:

    Develop and execute strategic plans to drive eCommerce sales growth on Amazon and other online platforms, aligning with overall business objectives.

    Lead and mentor a team of eCommerce professionals, providing guidance, support, and performance feedback to ensure team success and individual development.

    Oversee the day-to-day operations of the eCommerce function, including sales forecasting, inventory management, pricing strategies, and promotional activities.

    Collaborate cross-functionally with marketing, sales, supply chain, and product development teams to develop and execute eCommerce initiatives that drive brand awareness, customer acquisition, and customer retention.

    Analyze sales performance, market trends, and competitive insights to identify opportunities for growth and optimization. Manage vendor relationships, negotiate terms, and monitor performance to ensure alignment with company goals and objectives. Stay abreast of industry trends, eCommerce innovations, and best practices to continuously enhance the company's eCommerce capabilities. Develop and manage budgets, allocating resources effectively to support eCommerce initiatives and maximize ROI.

    Establish KPIs and metrics to measure eCommerce performance, tracking progress against goals and making data-driven decisions to drive continuous improvement.

    Lead the recruitment, training, and development of additional team members as the eCommerce function expands.


    Qualifications:
    Bachelor's degree in business, marketing, or a related field; MBA preferred. 5-7 years of experience in eCommerce, preferably in the CPG industry. Proven track record of driving eCommerce sales growth and managing eCommerce teams. Deep understanding of Amazon's platform and algorithms, with experience managing Amazon Seller Central and/or Vendor Central accounts. Strong analytical skills and proficiency in eCommerce analytics tools (e.g., Google Analytics, Amazon Retail Analytics, etc.). Excellent leadership and communication skills, with the ability to inspire and motivate a team to achieve results. Strategic thinker with the ability to develop and execute eCommerce strategies aligned with overall business objectives. Strong negotiation skills and experience managing vendor relationships. Ability to thrive in a fast-paced, dynamic environment and effectively manage multiple priorities. Passion for innovation and a continuous improvement mindset. Join us in our mission to drive eCommerce excellence and deliver outstanding consumer experiences. If you are a strategic thinker with a passion for eCommerce and a desire to make an impact, we want to hear from you

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