- Firm understanding of how the agency works and how jobs flow throughout
- Firm understanding of client's business and goals
- Understanding of how client business objectives translate into Point of Care marketplace strategies
- Understanding of the overall Point of Care marketplace and partner landscape
- Firm understanding of Point of Care partnership opportunities, deals and terms
- Firm understanding of agency Terms + Conditions and Point of Care partner contracting process
- Development of Point of Care RFPs
- Creation of Point of Care tactical recommendation
- Negotiation of Point of Care buys
- Informs the Point of Care media plan based on marketplace intelligence supported by analytics
- Leads coordination of data collection & analysis for Point of Care planning & activation
- Point of Care media partner level investment forecasting
- Contributes to business rules and parameters of the point of care engagement
- Contributes to cross franchise strategy
- Prepare HCP target list for dissemination to partners
- Evaluation and selection of offices and tactics by brand
- Monthly & Quarterly validation and verification of each partner. Confirmation of delivery by office.
- Responsible for managing timely delivery of Point of Care projects and tasks
- Contributes Point of Care POVs
- Contributes to ad hoc projects
- Responsible for managing and prioritizing own assignments
- Provides clear, regular communication regarding status of Point of Care projects
- Develops relationships with Point of Care media partners
- Collaborates internally with across capabilities and teams
- Exhibits professionalism, integrity, self-awareness, and an attitude of continuous improvement
- Ability to multi-task, manage one's time, and demonstrate personal organization to meet deadlines
- Proven ability to lead people and projects
- Strong written and verbal communication skills
- Power-user of business IT software: MS Excel, Word, PowerPoint
- Literacy of business intelligence software such as SQL, MicroStrategy, Datorama, etc. and an understanding of data manipulation
- Adherence to agency procedures (on-time and accurate time sheets, performance conversations)
- 3-5 years of industry experience, preferably within media planning and/or buying for Point of Care, Out of Home, or HCP
- Pharmaceutical industry a plus
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Supervisor, Point of Care
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Publicis Health Media New York, United StatesJob Description · Job DescriptionCompany Description · PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health ...
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Publicis CoLab New York, United States Full timeJob Description · Point of Care Team Summary · The Point of Care team is responsible for development and ownership of the Point of care strategy and activation. · Position Summary · The Director, eCommerce & Retail, leads the Point of Care team's Point of Care marketplace effo ...
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Manager, Retail
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Manager, Point of Care - New York, United States - Publicis CoLab
Description
Job Description
Job DescriptionCompany DescriptionCoLab is a fully integrated, cross-discipline team that provides best-in-class services in a fluid and modular way. With our clients at the center, we create brand movement at the speed of people's lives by connecting real-time data with world-class creative, content, and media in service of growth and ROI.
CoLab is a "power of one" solution, encompassing data, media, and production. By drawing from across the vast Publicis Groupe network, we are uniquely positioned to deliver innovation and specialized skills to our clients, as well as enriching opportunities and inclusive benefits to our employees. We pride ourselves on combining the energetic atmosphere of a startup company with the stability and experience of a global leader.
Job DescriptionPoint of Care Team Summary
The Point of Care team is responsible for development and ownership of the Point of care strategy and activation.
Position Summary
The Manager, Point of Care is responsible for planning and managing the Point of Care media programs assigned to clients. Develops relationships with POC media partner, plans and coordinates projects, and works directly with the Point of Care media team and Strategy team.
The goal for this role is to support client Point of Care marketplace initiatives and help develop and maintain Publicis Point of Care partnerships.
Key Responsibilities
Knowledge
Day-to-Day
Internal + External Relationships
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $70,000 - $110,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 05/06/2024.
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