- Oversees and maintains all research data delivery systems from Nielsen, Comscore, Wide Orbit Media Sales and other tools that provide essential functions for the sales process.
- Creates sales presentations and one-sheets. This is a key component for this role so we're looking for someone with strong written and visual communication skills who can effectively present research data and key selling points in a clear, creative, and compelling format.
- Provides research data reports to sales, news, and promotions departments. For example, sending out overnight ratings report each day along with a summary of highlights.
- Analyzes quantitative and qualitative research data to identify potential sales growth opportunities.
- Assists account executives to create customized sales and research presentations for clients.
- Calculates ratings/audience estimates for key programming and updates Wide Orbit Media Sales with estimates and rates on a weekly regular basis.
- Compiles proof of performance data for client campaigns.
- Assists with coordinating special projects, sales-driven promotions, and other station events.
- The responsibilities of this role may grow as our sales department needs evolve.
- Be the point person with some of our sales vendors (RAM Research).
- This position reports to the Director of Sales.
- Bachelor's Degree or equivalent experience (3 years) in Journalism, Communications, Marketing, English or other related degree.
- Minimum of 2-3 years of media research experience. Knowledge of media related software including Wide Orbit Media Sales, Nielsen and Comscore systems.
- Must be highly proficient in all Microsoft Office products (Word, Excel, PowerPoint).
- Experience in design programs such as Adobe Photoshop is a plus.
- Ability to work under pressure and meet tight deadlines.
- Problem-solving and deductive reasoning skills.
- Proactive communication skills
- Ability to handle multiple daily tasks and prioritize key projects on an ongoing basis.
- Comfortable presenting alongside a team of account executives and management on key client meetings.
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Research Coordinator - Las Vegas, United States - Nexstar Media Group Inc.
Description
Nexstar Media Group, Inc.is America's largest local television and media company with 200 broadcast stations (including partner stations) in 116 markets addressing more than 68% of U.S.
television households and a growing digital media operation.Nexstar's platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices.
Learn more atKLAS TV, the CBS affiliate in Las Vegas, Nevada has an immediate opening for a Research Coordinator.
The Research Coordinator is an important member of the KLAS sales department and works on a wide variety of research and sales related tasks and projects.
The ideal candidate will possess strong written and visual communication skills who can format complex information into clear and concise documents.
This is an in-office position. Work from home is not offered.Essential Duties & Responsibilities:
Requirements & Skills:
Physical Demands & Work Environment:
The Research Coordinator must be able to sit, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, and work indoors in environmentally controlled conditions.
EEO Statement:
Equal Opportunity Employer Minorities / Women / Veterans / Disabled