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    Marketing Systems Manager - Santa Clara, United States - Palo Alto Networks

    Palo Alto Networks
    Palo Alto Networks Santa Clara, United States

    2 weeks ago

    Palo Alto Networks background
    Description
    PALO ALTO NETWORKSis the fastest-growing security company in history.

    We offer the chance to be part of an important mission:
    ending breaches and protecting our way of digital life.

    If you are a motivated, intelligent, creative, and hardworking individual, then this job is for you We are looking for a Marketing Systems Manager to join our Marketing Operations team The ideal candidate will be well versed in Marketo or Eloqua, as well as have experience with Outreach and Salesforce.

    This role can be based at our HQ in Santa Clara or in a remote office. There will be travel required to our HQ for a remote employee.


    RESPONSIBILITIES:
    In-house expert on technical configuration, integration and coordination of our Marketing Automation Platform (MAP) and related technologies and processes

    Anticipate technical need by translating business vision into a flexible technical architecture of multiple products fitting industry standards, use cases, strategy and technical needs

    Work with technical leads to design a solution that optimally utilizes our Marketing tech stack and supports our marketing use cases and strategy

    Develop strategies into phased roadmaps according to Quarterly priorities, industry best practices and technology prerequisites and dependencies

    Scale training and Best Practice sharing so our marketers know exactly what capabilities we have and how and when to use them

    Provide strategic guidance and direction to our internal customers for maximizing their digital marketing effectiveness.

    Use the latest best practice learning from the industry to help ensure our marketing campaigns and solutions are fully integrated and fine-tuned via data driven insights

    Communicate proactively with internal customers throughout a project's lifecycle across functional areas: present technical details to a non-technical audience and present strategic vision and roadmap to executive level stakeholders


    REQUIREMENTS:
    Passion for the internet domain and use of technology especially MAPs (i.e. Marketo, Eloqua, Hubspot) to solve business problems

    Knowledge of current digital marketing trends and best practices on topics such as personalization, cross channel marketing, mobile, data driven optimization of experiences

    8+ years of leading integration, configuration, and evolution of MAP for Enterprise B2B marketing organization

    Excellent problem-solving skills, with a demonstrated ability to identify issues, solve them quickly and well

    Strong verbal, presentation and written communication skills

    Must be self-motivated, responsive, professional and dedicated to the success of our internal customers

    Innovative thinker and desire to help us build out a new Consulting practice and be a pioneer within the industry

    Experience and understand of Data Management and Segmentation, Web and business Analytics, Digital Asset Management and Web templates, Web personalization, Display Ads

    Experience working in a matrix environment


    EDUCATION REQUIREMENT
    BS/B.E./B.Tech

    Learn more about Palo Alto Networkshereand check out ourfast facts

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