Jobs

    Lead Generation Specialist - Long Island, United States - Genius Business Solutions Inc.

    Genius Business Solutions Inc.
    Genius Business Solutions Inc. Long Island, United States

    2 weeks ago

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    Description

    Job Description

    Job Description

    Work you'll do/Responsibilities:

    • Design and implement effective online sales funnels and campaigns from awareness to conversion stages.
    • Conduct Full Customer Journey Analysis using marketing attribution tools to identify patterns leading to high-quality leads and evaluate the effectiveness of various marketing channels and content.
    • Create and utilize effective Lead Magnets such as free checklists, eBooks, or courses to capture email addresses and facilitate follow-ups.
    • Sort and prioritize leads based on their quality and potential value, using insights from marketing attribution.
    • Develop LinkedIn Marketing strategies, creating top-notch content for campaigns and networking to secure strong leads.
    • Create Personalized Offers tailored to the demographics and preferences of leads to maximize conversion rates.
    • Conduct Lead Validation and Classification, effectively sorting and categorizing leads from various sources including website, LinkedIn, and vendor purchases, and grouping them based on specific interests, demographics, and engagement levels.
    • Optimize quiz funnels, lead conversion strategies, and write high-response follow-up emails.
    • Work closely with the sales team to ensure smooth transition of qualified warm leads.
    • Stay updated with digital marketing trends and lead acquisition strategies.

    What qualifications you need:

    • Proven experience in online lead acquisition, digital marketing, and LinkedIn marketing.
    • Proficient in using marketing attribution tools for customer journey analysis.
    • Demonstrated ability in creating and managing lead magnets.
    • Experience in lead validation, classification, and prioritization.
    • Strong skills in personalized offer creation and marketing strategy development.
    • Background in the B2B IT services space is preferred.
    • Excellent analytical, communication, and project management skills.
    • Ability to work independently in a remote setting.

    What will give you an edge:

    • Hands on experience designing and executing quiz funnels and webinar fulls.
    • Past experience within the IT services industry
    • Expertise in designing B2B marketing strategies
    • Impeccable written and verbal communication skills in English
    • Passionate, Energetic, Enthusiastic.
    • Self-Driven, Motivated, Professional, Positive Minded
    • Sharp, articulate, and energetic with a CAN-DO attitude

    Location Preference:

    100% remote role.

    Remote / Anywhere in US

    Company DescriptionWe are Genius Business Solutions - our clients describe us as a team of passionate IT experts who take full ownership in delivering innovative technology solutions. At GBSI, we exist to simplify technology so that businesses can innovate faster & accelerate growth.

    With over 18 years of successful IT experience, GBSI is headquartered in Moline, Illinois & has clients and consultants working across the United States, Canada, India & Europe. We help some of the world's top organizations in manufacturing, automotive, software & IT and pharmaceutical domains in implementing software solutions, ensuring IT quality assurance, develop high quality custom applications & AMS support services. GBSI is a certified SAP partner & featured in multiple top publications including CNBC, Fox News, Digital Journal & MarketWatch.

    ERP Consultants, Developers, Software Engineers and QA experts, we invite you to join our teams & create the best version of you. As IT experts, our teams are committed to developing & delivering highest quality services in:
    -\tTechnology Consulting
    -\tDigital Strategy & IT Modernization
    -\tImplementing Global IT Solutions
    -\tNext Gen Developments & AMS Support Services

    Company Description

    We are Genius Business Solutions - our clients describe us as a team of passionate IT experts who take full ownership in delivering innovative technology solutions. At GBSI, we exist to simplify technology so that businesses can innovate faster & accelerate growth.\r
    \r
    With over 18 years of successful IT experience, GBSI is headquartered in Moline, Illinois & has clients and consultants working across the United States, Canada, India & Europe. We help some of the world's top organizations in manufacturing, automotive, software & IT and pharmaceutical domains in implementing software solutions, ensuring IT quality assurance, develop high quality custom applications & AMS support services. GBSI is a certified SAP partner & featured in multiple top publications including CNBC, Fox News, Digital Journal & MarketWatch. \r
    \r
    ERP Consultants, Developers, Software Engineers and QA experts, we invite you to join our teams & create the best version of you. As IT experts, our teams are committed to developing & delivering highest quality services in: \r
    -\tTechnology Consulting\r
    -\tDigital Strategy & IT Modernization \r
    -\tImplementing Global IT Solutions\r
    -\tNext Gen Developments & AMS Support Services


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