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    Amazon Advertising Manager - Lancaster, United States - Cameron Craig Group

    Cameron Craig Group
    Cameron Craig Group Lancaster, United States

    5 days ago

    Default job background
    Description
    Develop and execute advertising strategies aligned with overall business goals, focusing on driving sales and increasing visibility.
    Manage end-to-end advertising campaigns through an agency including keyword research, campaign setup, budget management, and performance analysis.
    Monitor and analyze KPIs (visits, campaigns, sponsored ads, PPC conversation rate, ROI, cost analysis, return rate, etc.)

    Collaborate with the marketing and product teams to ensure that advertising efforts are aligned with product launches, promotions, and overall brand messaging.

    Stay current with industry trends, algorithm updates, and competitive landscape to proactively adapt strategies and maintain a competitive edge.
    Development of brand specific strategies that align with our corporate goals and growth objectives.

    Conduct regular competitor analysis to identify opportunities and areas for improvement, adjusting strategies as needed to maintain a strong market position.

    Pull and prepare reporting data from retailer reporting tools, translate findings into insights and actionable growth tactics for our brand and commercial teams.

    Prepare weekly and monthly business performance updates, identifying trends and assortment management opportunities
    Perform other assigned duties as they may be required in meeting company objectives.
    Communicate effectively with other departments within the organization and function within a team environment.
    Minimum of 3+ years of e-commerce experience with online business models.
    3+ years of experience with Seller Central and / or Vendor Central as 3P / 1P user.
    Experience working with consumer products brands and an understanding of the current retail environment
    Knowledge of Internet best practices and the impact they have on SEO
    Proficiency in Microsoft Word, PowerPoint, and Excel
    Excellent verbal and written communication skills
    Ability to establish strong relationships and coordinate effectively with team members
    Ability to meet project deadlines, multitask and managing multiple priorities at the same time
    Motivated, detail oriented, creative and a solution driven mindset.
    Apply

    Unless noted above, applicants MUST be authorized to work in the US without Visa Sponsorship. US citizens and Green Card holders ONLY. We do not provide relocation assistance for those living outside the continental US.

    Please only click apply if you meet the specific requirements of the job listing, you are able to work in the location listed, and are comfortable with the salary range indicated above.

    Thanks for your interest. We look forward to working with you.

    #J-18808-Ljbffr
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