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Marketing Communications Manager - Smithtown, United States - Central Semiconductor
1 week ago
Description
HeritageCentral Semiconductor is the go-to company for customers around the world who are looking for innovative and reliable discrete semiconductor solutions.
Based in Hauppauge, NY, Central manufactures leading-edge surface mount and bare die discrete semiconductors for the most advanced high-tech products, and at the same time continues to manufacture older technology through-hole devices still needed by manufacturers of legacy products.
Established in 1974, and previously a privately held organization, Central was acquired by AEM, Inc in 2023, and operates today as Central Semiconductor LLC.
Organizational OverviewAEM, headquartered in San Diego, California, is a portfolio company of Industrial Growth Partners (IGP), a private equity firm focused exclusively on middle-market industrial manufacturing and niche services businesses.
AEM is a leading electronics platform of mission-critical circuit protection, power conditioning, and radio frequency electronic components.The Company's products, which are often custom and application-specific in nature, are used in harsh, technical environments with a high cost of failure.
Through its industry leading brands AEM, Renaissance Electronics, and Central Semiconductor, AEM serves niche applications across a diverse array of attractive markets including satellite, aerospace, defense, industrial, medical, EV/Battery, and telecom.
The company's components are commonly sole-sourced and designed-into long standing applications with consistent repurchasing characteristics.AEM has developed market leading positions in its respective niches due to its outstanding engineering, product performance, and consistent adherence to quality.
Position SummaryManages tactical product marketing, promotion, advertising, trade show, social media presence and administrative marketing communications functions to expand the presence of Central's products and services worldwide; oversees implementation of marketing and promotion plans for newly launched and other featured products.
Key Position Responsibilities and AccountabilitiesExpand Central's product awareness and brand recognition through social media presence.
Plan and execute product awareness and brand recognition at industry trade shows worldwide.
Design and develop all marketing literature.
Develop marketing advertising content and layout and track results of efforts.
Develop and implement marketing communications campaigns using both electronic and traditional processes and track results.
Prepare all trade show related activities with external contractors.
Prepare and execute video content for use on website.
Develop and maintain content for Central's website.
Coordinate marketing promotional events.
Prepare and submit press releases to the media.
Education and Experience Requirements
BA or BS degree in business, marketing, or other relevant degree program;
5 years + experience working in a similar marketing / marketing communications capacity;
Previous experience developing corporate social media campaigns;
Previous experience website analytics;
Previous experience with coordinating worldwide trades shows.
Experience with or knowledge of Photoshop, Illustrator, InDesign and Acrobat or full Creative Suite package.
A suitable combination of formal education & marketing experience may be considered.
EOE. Minorities/Women/Veterans/Disability/Gender Identity/Sexual Orientation
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