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    Program Manager II - Seattle, United States - Aditi Consulting

    Aditi Consulting
    Aditi Consulting Seattle, United States

    1 week ago

    Default job background
    Description
    Summary:
    We're looking for a Manager, B2B Automation Strategy, to join the B2B Digital Experience team and support the design and program management of marketing automation strategies. You'll support strategy to launch campaigns that are powered by data and leverage real-time insights, to create a personalized partner experience. As an automation strategist you will be working alongside team members to help build, measure, optimize and scale our marketing programs to drive growth. In this role you'll be successful if you're a strong program or product manager who has had solid experience working within the Marketo platform in the past.

    Responsibilities
    • Programs manage Marketo roadmap items within your designated line of business.
    • Work with internal Marketing stakeholders to gather requirements and act as a conduit to technical teams to ensure the system(s) can deliver on those requirements.
    • Work with technical team to map out deliverables, create project plans to support delivery and maintain documentation to keep stakeholders up to date on progress.
    • Process Management; identify, design, and document scalable processes that enable the marketing team to be more effective in their daily work and drive alignment.
    • Manage data migration and integration projects and other system updates/changes to ensure that the business use cases and requirements are met, using Marketo APIs
    • Complete data validation to ensure that the values in the field are correct, identifying risks to existing Marketo'Salesforce integrations and program triggers.
    • Make recommendations and input on goals, objectives, strategy and marketing automation best practices, supporting management of internal stakeholders acting as an internal automation strategy consultant
    • Be accountable for quality execution and timeliness of all automation projects and campaigns. Working collaboratively on campaigns, to make changes where necessary, and ensure automated campaigns achieve goals.
    Desired Skills And Experience
    • B2B Tech marketing experience with at least 6+ years of experience in Marketo and strong experience with Salesforce.
    • 4+ years experience leading Martech programs and projects
    • Must be familiar leading data integration projects with Marketo using custom API's, many to many relationships, and Custom Objects.
    • A strong track records operating as a program or product manager, manging delivery of multiple projects within a roadmap to align to stakeholder priorities.
    • Experience working within a matrix organisation. Previous consulting experience a plus.
    • A strong understanding of database structure, data hygiene, analytics, and attribution.
    • Strong analytical skills, able to draw insights and intelligence from marketing data. Technically capable, excellent communicator, and a desire to improve processes.
    Compensation:
    The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position (compensation may vary outside of this range depending on several factors, including but not limited to, a candidate's qualifications, skills, competencies, competencies, competencies, competencies, experience, location and end client requirements).

    Benefits and Ancillaries:
    Medical, dental, vision, PTO benefits and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee.
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