Content Creator - Brooklyn, United States - Van Leeuwen Ice Cream

Van Leeuwen Ice Cream
Van Leeuwen Ice Cream
Verified Company
Brooklyn, United States

1 month ago

Mark Lane

Posted by:

Mark Lane

beBee recruiter
Description

We started Van Leeuwen Ice Cream in a yellow truck on the streets of NYC in 2008 with a mission to make good ice cream that makes you feel good.

Nowadays, people can spend so much time on what's "healthy" they don't stop to consider what's healthy. As far as we're concerned, happiness is healthiness.

We strive to ensure every scoop, store and employee feels and creates one community to contribute to the overall brand.


Van Leeuwen is looking for a full-time Content Creator to take the brand's digital footprint to the next level across social-first platforms and beyond.

We are seeking a creative individual who's plugged into internet trends with a finger on the pulse of the social landscape; your love for content creation should be as evolving as your FYP.

This role is ideal for you if you have experience in Content Creation and can thrive in a fast-paced environment (and love ice cream).


The content creator will be responsible for developing high-quality *and mouth-watering_*_ videos and images for web, social, marketing materials, press and other major platforms.

You will be well versed in all touchpoints of content creation:
conception, storyboarding, execution, editing, and publishing.

You will work closely with our Social Media Manager and Graphic Design Manager to develop thumb-stopping content that maximizes our reach and engagement.


JOB RESPONSIBILITIES

  • Ability to create solid video compositions while adhering to brand guidelines across various platforms like Instagram, TikTok, YouTube Shorts, etc.
  • Develop creative concepts and storyboard ideas for video content that resonate with strategy and increase benchmarks such as site traffic, sales and audience engagement
  • Produce highquality videos showcasing ice cream flavors, launches and brand ethos
  • Brainstorm innovative and captivating video series, tutorials, recipes, and other engaging formats to promote brand visibility and engagement
  • Ability to capture pixelperfect lifestyle, product and event imagery to use as promotional material
  • Assisting in photoshoots: videography, BTS footage, etc.
  • Image editing tasks, such as cropping, resizing, retouching, and color adjustments, to enhance the visual appeal of designs across both print and digital collateral
  • Coordinate video shoots including location scouting and equipment setup
  • Collaborate with other team members to maintain brand consistency across all marketing materials
  • Nimbleness and adaptability to real time changes while capturing footage
  • Ensuring and maintaining visual brand consistency across all design projects such as internal/external decks and presentations
  • Ability to prepare and review files for print production, ensuring accuracy and quality

JOB REQUIREMENTS

  • Proficiency in

Adobe Creative Suite:
Illustrator, Photoshop, After Effects, Premiere Pro, Final Cut, Canon C70, iPhone

  • Knowledge of industry standard video editing software (e.g., Adobe Premiere Pro, CapCut) to create engaging and polished final products
  • Experience in capturing photo and video content, ideally with an emphasis on food
  • Excited by the opportunity to experiment creating new types of content
  • Savviness to social trends to keep content fresh and relevant
  • Willingness to travel and be onsite when opportunities arise
  • Enthusiastic self starter
  • Detail and process oriented
PERKS + BENEFITS

  • Employee Scoop Card (Enjoy Ice Cream from any of our scoop shops nationwide)
  • Medical, Dental + Vision Insurance with 70% Employer Contribution
  • 401k with up to 4% Employer Match
  • Cell Phone Reimbursement Plan
  • Wellness Reimbursement Plan
  • Paid Time Off 3 Weeks / 120 Hours Total
  • Paid Sick Time
  • Yearly Performance Reviews


Here at Van Leeuwen, Good Ice Cream Is For Everyone As an equal opportunity employer, we strive to foster a welcoming, diverse environment for every employee and customer.

We pride ourselves on the creativity that goes into our ice cream and is built in our stores (by YOU) that help us meet our missions and values.

More jobs from Van Leeuwen Ice Cream
See all jobs of Van Leeuwen Ice Cream