
Nicolas Santos
Marketing / Advertising / Public Relations
About Nicolas Santos:
Marketing Enthusiast with a passion for customer-focused solutions and a drive for creativity. With a 3.5 GPA in Marketing and Applied Psychology from Boston College, I bring exceptional writing and communication skills to the table.
As a Client Solutions Executive in the AT&T B2B Sales Development Program, I honed my skills in product positioning, customer discovery, and sales strategy. I approached sales with a diagnostic mindset, finding the best solutions for my clients after discovering their pain points. This approach earned me several sales incentives, including winning a Blitz day competition.
Creativity and storytelling drive my passion for marketing. I sharpened these skills while working for Suzani Designs, where I sold artisanal products at fairs and Hipsilver where I created social media posts for the brand. I also learned the importance of website optimization and the power of brand storytelling.
In addition to my marketing skills, I have a strong commitment to community service. As a volunteer with APPA, I helped build houses and as a Teacher's Assistant with 4Boston, I translated lessons from English to Spanish.
Let's work together to find innovative solutions for your customers and create compelling stories for your brand. Let's connect!
Experience
AT&T SalesDevelopment Program Irving, TX
Client Solutions Executive Sep. 2022 – December 2022
Sold a diverse range of AT&T products from Internet and Cybersecurity to Firstnet and mobility solutions to the entirety of the US. Made over 200 points of contact per day through cold calling, emailing, and following up to gather feedback and meet needs accurately. Sifted through thousands of different contact and data points to creatively and effectively prospect. Worked with team to develop successful strategies and new prospect research methods. Led customer meetings by applying consultative selling principles.
Suzani Designs Greenwich, CT
Marketing Manager Jan. 2016 – Jan. 2020
Compiled large customer and supplier lists in excel which helped the company successfully retarget customers. Directed Sales at artisan fairs in the US and Chile resulting in $100,000 in new business. Managed sales at renowned venues such as NY Now, Bryant Park Winter Village, and The East Hampton Historical Society Sale. Governed the organization of inventory through the creation of an SKU system that was unique to the mixture of standard items and “one-of-a-kind” items being sold.
Alec Benjamin and ProfoundMoon Greenwich, CT
Owner and CEO Jun. 2019 - Aug. 2020
Created multiple online businesses including an Amazon bookstore named “Alec Benjamin” and a jewelry store titled “Profound Moon.” Generated over $2000 in profit over two months by selling books on Alec Benjamin that were sourced from used bookstores throughout CT and NY. Managed operations through a label system that helped sort and ship the books to Amazon. Designed logo and other promotional material for ProfoundMoon on Canva. Built and designed
Profound Moon’s website on Shopify and used Facebook ads and groups to drive traffic.
Education
Boston College Carol School of Management. Bachelor of science with concentrations in Marketing and Management and leadership with a minor in Applied psychology.
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