Services offered
Partnerships and events leader with 10+ years of experience owning the strategy and execution of large-scale, consumer-facing experiences across brand, nonprofit, and international environments. Proven at leading cross-functional teams, managing complex partnerships, and delivering high-impact activations that drive engagement, cultural relevance, and long-term trust. Background spans Event Director Operations & Production, complemented by deep expertise in Sales, Marketing, and Sponsorship Activation.
Experience
EVENT PRODUCER & OWNER | FEEL GOOD PRODUCTIONS | Austin, TX | 2017 – 2026
Owned end-to-end event strategy and execution, including program design, operational planning, vendor sourcing, staffing models, run-of-show, and post-event reporting
Led cross-functional teams across operations, marketing, security, hospitality, production, and municipal partners to deliver complex, high-visibility events
Managed seven-figure event budgets, contract negotiations, procurement, and financial controls while maintaining timeline and quality standards
Served as primary stakeholder lead for corporate partners, city agencies, sponsors, and executive teams, ensuring alignment with business objectives and brand standards
Implemented risk mitigation, compliance processes, and contingency planning to support public safety, operational continuity, and partner confidence
Identified and implemented operational efficiencies that improved execution quality, vendor performance, and year-over-year scalability
CORE COMPETENCIES
Corporate & Enterprise Event Strategy
Executive & Cross-Functional Stakeholder Leadership
Event Operations & Governance
Budget Ownership & Vendor Management
Risk Management & Compliance
Team Leadership & Development
Experiential Marketing & Brand Integration
Hybrid & Live Event Execution
TECHNOLOGY & TOOLS
Microsoft Office Suite (Advanced)
SharePoint | Google Workspace
Asana | Miro | Slack | Microsoft Teams
Canva | FileMaker Pro | QuickBooks | Homebase
Education
EDUCATION
Bachelor of Science – Public Health
University of Texas at Austin | 2013
Professionals in the same Marketing / Advertising / Public Relations sector as Lucile Martin
Professionals from different sectors near Austin, Travis
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