
Kenneth Hawthorne
Marketing / Advertising / Public Relations
About Kenneth Hawthorne:
I am a very efficient and goal-oriented athletic manager.
Experience
Highly accomplished Sports Manager with a Master's Degree in Sport Management and extensive athletic administration, marketing, and event coordination expertise. Proven ability to design and execute innovative promotional strategies, manage compliance processes, and foster meaningful community and sponsor relationships. Adept at streamlining operations, enhancing athlete development, and ensuring program success through strategic leadership. Skilled communicator and organizer firmly committed to ethical sports management and community engagement.
Demonstrates a deep understanding of industry trends, including the transformative impact of Name, Image, and Likeness (NIL) opportunities on recruiting and athlete management. Passionate about cultivating high-performing teams, fostering growth, and delivering results that resonate within athletic departments and their communities. Over 20 years in sales, marketing, and leadership management.
CORE COMPETENCIES
- Strategic Athletic Administration
- Compliance Monitoring & Recruiting Management
- Event Planning & Execution
- Branding & Sponsorship Development
- Community Outreach & Engagement
- Advanced-Data Analysis & Decision-Making
- Digital Marketing & NIL Consultation
- Financial Accountability & Reporting
- 20 Years of Facility Management
Education
EDUCATION
- Master's Degree in Sport Management University of Cincinnati | Expected May 2025 GPA: 3.77
- Bachelor's Degree in Business Administration Miller-Motte College | Magna Cum Laude GPA: 3.52
- Associate Degree in General StudiesColorado Technical University | Honors GPA: 3.73
- Lean Six Sigma (Yellow Belt Certified) | 10/09
- Food Sanitation Certification | 05/02
- Station Manager/Postmaster Training | 01/04
- United States Army Effective Writing Course | 05/06
- Manager Development Course | 04/05
- Supervisor Development Course | 04/05
- Defense Acquisition University: Acquisition 101 Certification | 2008
- Defense Acquisition University: Logistics 101 Certification | 2009
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