Katie K

Senior Marketing & Brand Designer with 12+ years of experience leading visual identity, campaigns and scalable brand systems for consumer, nonprofit, healthcare and mission-driven organizations. I work at the intersection of creative direction, strategy and execution—translating insight into clear, consistent design across digital, print and integrated marketing touchpoints. I’ve led projects spanning branding, advertising, packaging, typography and multi-channel campaigns, partnering closely with marketing, communications, product and executive teams to align creative with business objectives. My approach balances strong conceptual thinking with disciplined systems, ensuring work is both expressive and scalable. Formerly working on brands including Disney, Miller, and Make-A-Wish, I’m known for strong creative judgment, collaborative leadership and bringing clarity to complex design initiatives. I bring a solid foundation in brand-led UX/UI, informed by IBM Enterprise Design Thinking and Google UX training, enabling human-centered, insight-driven solutions that perform in the real world.