Jobs
>
Chicago

    Director, Integrated Marketing Communications - Chicago, United States - DePaul University

    DePaul University
    DePaul University Chicago, United States

    3 weeks ago

    Default job background
    Description
    Job Description

    The Highlights:

    The Integrated Marketing Communications (IMC) role works in collaboration with a team of directors to provide strategic leadership required to direct the creative development process: assignment framing, creative brief assessment, concepts and content and concepts. Brand Marketing drives affinity marketing primarily at the university level and select college programs (pending available budget) to drive DePaul Masterbrand health as measured by unaided awareness, consideration and familiarity. The Directors of IMC creates content that elevates the DePaul brand at a higher level to create brand intrigue that will garner the attention of prospective students (undergraduate teens & parents, advance degree prospects). This role must have a firm grasp of how to use ALL paid media channels existing or emerging and guide content creation with agency partners that leverages the strength of channels keeping audience insights in the forefront. Further, the role should understand lead generation, retargeting and nurture streams. Together, the IMC Director Team guide annual communications planning in collaboration with other Brand Marketing partners (e.g. Web/DXA Social, Media SME), monitoring the impact on brand health metrics including traffic to , and harvesting insights from copy results.

    What You'll Do:
    • Direct development, implementation of equity/affinity content across paid channels and landing pages. Manages overall relationship and contracts with external agency partners, production vendors and consultants. This includes master service agreements, bid and contract negotiations.
    • Responsible for elevating visibility of the department by serving as a marketing resource and thought leader to the university community regarding marketing tactics and industry best practices. Harvest emerging news across the university. Provide expertise and guidance to college leadership including Deans, Assistant/Associate Deans, EM, Athletics, Advancement on how to utilize current marketing best practices for content strategy, media channel placements and budget planning to help achieve their advertising campaign objectives. Serve as a university brand steward to colleges and other departments to ensure adoption of brand identity standards and compliance.
    • Monitor measurement and effectiveness of advertising
    • Facilitate annual planning process - driving Masterbrand affinity, enterprise alignment with broader brand strategy, emerging news that will bolster DePaul master brand
    • Staffing levels may fluctuate based upon FTE budget availability. Could include manages and/or student workers. Directors should be at strategic level to dotted line supervise internal/external partners: graphic designers, copywriters, strategy specialists, research associates and media planners/buyers.
    • The Directors partner with the department leader to prepare plans, forecasts & tracking, and administers an estimated budget of $5 million.
    What You'll Need:
    • Bachelor's degree required, M.A. or MBA preferred.
    • Emphasis in marketing, communications or advertising strongly preferred.
    • Experience: Minimum 10 years' IMC experience in advertising, media planning/buying, creative production, project management and external creative agency management.
    • 5-Years Digital & social proficiency: strategy, briefs, tailored content by paid digital placement and different social platforms.
    • Strong strategic skills to interpret communication research results plus writing skills including extensive creative brief development & briefing agency partners.
    • 3-5 years' Management Experience: leading agencies, cross-functional teams and/or direct reports.
    Perks:
    • Working for a stable and well-known University that values diversity and inclusion.
    • Top choice medical, dental, and vision benefits.
    • Retirement plan matching contribution of 10%.
    • Tuition waivers for employees and dependents.
    • Generous paid time off, sick time, holidays, floating holidays, and more
    • Full-Time Benefits
    For consideration, please include a resume and cover letter.

    Diversity and Inclusion Statement:
    Guided by an ethic of Vincentian personalism and professionalism, DePaul compassionately upholds the dignity of all members of its diverse, multi-faith, and inclusive community. We seek to hire collaborative, open-minded, and dedicated professionals who are committed to advancing our university mission to making education accessible to all, with special attention to including underserved and underrepresented communities. Successful candidates thrive in an environment where ideas and perspectives representing a wide variety of cultures, backgrounds and experiences are welcome and supported.

    Required Background Check:

    Employment at DePaul University is contingent on passing a background check. Only final candidates who are extended an offer of employment will undergo a background check.

    Mandated Reporting of Child Abuse & Neglect:

    Upon accepting an offer of employment with the university, you will also be required to sign an Acknowledgement of Mandated Reporter Status at the time of hire. A mandated reporter is required to make a report to the Illinois DCFS Hotline whenever there is reasonable cause to believe that a child known to them in their professional or official capacity may be abused or neglected. For more information, please visit the following pages:

    Illinois Department of Children & Family Services (DCFS)
    Illinois Abused and Neglected Child Reporting Act

    DePaul University is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, religion, sex, sexual orientation, gender identity, national origin, age, marital status, physical or mental disability, protected veteran status, genetic information or any other legally protected status, in accordance with applicable federal, state and local EEO laws.
  • Illinois Humanities

    Manager of Marketing and Communications

    3 weeks ago

    Illinois Humanities Chicago, United States

    **Job Title: Manager of Marketing and Communications** · **Status**: Full Time, Exempt · **Reports to**: Director of Development · **Location**: Chicago Metropolitan Area · **Supervises**: Interns, contractors · **Close working relationships**:Executive Director, Digital Communic ...

  • Caterpillar

    Marketing Communications Consultant

    3 weeks ago

    Caterpillar Chicago, United States

    **Career Area**: · Marketing · **Your Work Shapes the World at Caterpillar Inc.** · When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are c ...

  • Elevance Health

    Marketing Communications Manager

    1 week ago

    Elevance Health Chicago, United States

    Job Family: MKT > Marketing, Prog/Proj & Support · - Type: Full time · - Date Posted: Apr 23, 2024 · - Anticipated End Date: May 17, 2024 · - Reference: JR113641 · **Description**: · **Marketing Communications Manager** · **Location**:Must be within a 50 mile radius of a Pulse Po ...

  • Catholic Theological Union

    Marketing and Communications Manager

    2 weeks ago

    Catholic Theological Union Chicago, United States

    Position: Marketing and Communications Manager · Supervisor: Vice President for Development · Hiring Administrator: Vice President for Development · Classification: Full time, exempt Staff, Administrative · **General Summary**: · The Marketing and Communications Manager works wit ...

  • DePaul College Prep

    Marketing and Communications Coordinator

    2 weeks ago

    DePaul College Prep Chicago, United States

    **DePaul College Prep** · **Title of Position**: Marketing and Communications Coordinator · **Job Type**: Full Time · **Starting Date**: Immediate · DePaul College Prep seeks a collaborative and strategic professional for the position of Marketing and Communications Coordinator. ...

  • DRW

    Marketing and Communications Strategist

    2 weeks ago

    DRW Chicago, United States

    **DRW** is a diversified trading firm with over 3 decades of experience bringing sophisticated technology and exceptional people together to operate in markets around the world. We value autonomy and the ability to quickly pivot to capture opportunities, so we operate using our o ...

  • HCSC

    Marketing Communications Consultant

    2 weeks ago

    HCSC Chicago, United States

    At HCSC, we consider our employees the cornerstone of our business and the foundation to our success. We enable employees to craft their career with curated development plans that set their learning path to a rewarding and fulfilling career. · Come join us and be part of a purpos ...

  • Builden Partners

    Marketing Communications Assistant

    1 day ago

    Builden Partners Chicago, United States

    **April 2024**: · Builden Partners seeks a Marketing Communications Assistant to advance the tactical efforts of the communications and marketing strategy we deliver for our growing list of law firm clients. · This position is primarily remote with the expectation of being in our ...

  • Cru

    Communications and Marketing Coord.

    2 days ago

    Cru Chicago, United States Part time

    Pay: Up to $ 19.50 · Part Time (20 Hours a week). Location: Onsite, Chicago, Illinois · Cru Inner City has a long-standing history of being a pioneer in world Christian Missions. We are looking for the most talented individuals with a passion to see the Gospel of Jesus Christ pro ...

  • City of Chicago

    Integrated Marketing Communications Specialist

    1 week ago

    City of Chicago Chicago, United States

    **Job Number**:0340-CTO-2024** · **Description** · **Asst to the City Treasurer - Integrated Marketing Communications Specialist** · **Job Summary**: · The City of Chicago Treasurer's Office is seeking Integrated Marketing Communications to produce high-quality content that engag ...

  • Bel Group

    Us Integrated Marketing Communications Director

    3 weeks ago

    Bel Group Chicago, United States

    Bel, makers of iconic brands including Babybel, The Laughing Cow, Boursin, and GoGo Squeez, and more, is a growing global company that values your contributions, strives to create a sense of belonging for everyone and offers career growth and development opportunities, as well as ...

  • Ipsos Zrt.

    Market Research Manager, Online Communities

    3 weeks ago

    Ipsos Zrt. Chicago, United States

    **What makes this role important at Ipsos?** · The Market Research Manager is key to our mission. Acting as the connection between our online communities and our clients, you'll propel the engagements, design the research, and tell the stories that provide actionable insights and ...

  • Ipsos

    Market Research Manager, Online Communities

    3 weeks ago

    Ipsos Chicago, United States

    **What makes this role important at Ipsos?** · The Market Research Manager is key to our mission. Acting as the connection between our online communities and our clients, you'll propel the engagements, design the research, and tell the stories that provide actionable insights and ...

  • Erwin Junker Machinery, Inc.

    Entry Level Marketing Communications Associate

    1 week ago

    Erwin Junker Machinery, Inc. Chicago, United States

    Erwin JUNKER North America is part of the JUNKER Group and includes the company's operations in the United States, Canada, and Mexico. · The JUNKER Group, is the technological market leader in the manufacturing of high-speed CBN grinding machines. Many world-renowned automotive m ...

  • Shelter, Inc.

    Marketing Communications Director

    1 week ago

    Shelter, Inc. Arlington Heights, United States

    Job Overview: · ESSENTIAL FUNCTIONS OF THE POSITION · The Director of Marketing and Communications is responsible for planning, development, and implementation of all of Shelter, Inc's marketing strategies, communications, and public relations activities, both externally and inte ...

  • Elevance Health

    Marketing Communications Manager

    3 weeks ago

    Elevance Health Chicago, United States

    Marketing Communications Manager · Location: Must be within a 50 mile radius of a Pulse Point location. · This position will take part in Elevance Health's hybrid workforce strategy which includes virtual work and 1-2 days in office per week. · The Marketing Communications Manage ...

  • AMS Staffing Inc.

    Marketing Communications Manager

    2 weeks ago

    AMS Staffing Inc. Chicago, United States

    Job Title: Marketing & Communications Manager · Location: Chicago, IL (hybrid – 3 days remote, 2 days in office) · Salary: Open (depending on experience) + Bonus, Excellent Benefits · 3rd Party C2C/Transfer: No · Referral Fee: $1,000 - Refer qualified colleague, friends, or famil ...

  • Liven Pty

    Marketing and Communications Manager

    1 week ago

    Liven Pty Chicago, United States

    Contrast is building the future of healthcare – where artificial intelligence, automation technology, and electronic healthcare records converge to revolutionize patient care, streamline processes, and create a lasting impact on the well-being of society. Our team believes the fo ...

  • Foley & Lardner

    Marketing Communications Specialist

    3 weeks ago

    Foley & Lardner Chicago, United States

    Overview · The Marketing Communications Specialist collaborates with internal communications, public relations, content strategy, and brand & design to develop, deploy, and measure strategic marketing communications plans that engage our internal audiences and raise Foley's profi ...

  • AMS Staffing Inc.

    Marketing Communications Manager

    3 weeks ago

    AMS Staffing Inc. Chicago, United States

    Job Title: Marketing & Communications Manager · Location: Chicago, IL (hybrid - 3 days remote, 2 days in office) · Salary: $100K + Bonus, Excellent Benefits · 3rd Party C2C/Transfer: No · Referral Fee: $1,000 - Refer qualified colleague, friends, or family. · Overview: · The M ...