Team Leader for Business-to-Business Marketing - Camden, DE, United States - Velocity Ventures

James Miller

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James Miller

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Freelance
Description
Are you an experienced B2B marketing and communication professional with a data-driven mindset? Do you excel at building and maintaining strong customer relationships? If so, we want you to join our team as the new Team Lead for B2B Marketing in Camden, DE


In this important role, you will be responsible for developing and implementing our B2B marketing strategies, both online and offline.

You will also lead our efforts to establish AutoScout24 as a thought leader in digital car trading across Europe, and improve our communication of our value proposition and product offerings to our customers.

You will work closely with teams from our Product, Sales, and Communication departments.

At AutoScout24, we value diversity and inclusivity. Our organization is made up of over 50 different nationalities, all working together in a respectful and inclusive environment.

We can't wait to get to know you


Your Responsibilities:


  • Translate market and internal stakeholder requirements into a B2B marketing agenda that supports business growth
  • Design, plan, and implement new campaigns to activate and retain new and existing customers across all channels (online, offline, trade fairs, events)
  • Monitor, track, and evaluate campaign performance, and use the results to inform new strategies
  • Develop clear and datadriven communication of value and ROI to car dealers, including explaining our product suite and using data to support our value proposition
  • Create and produce highquality sales collateral and a portal to explain our product suite and

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