Edwin Dearborn

6 years ago · 1 min. reading time · 0 ·

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The Quickest Way To Attract New Customers

The Quickest Way To Attract New Customers

Whether you are a brand new startup or even an established small business, the quickest way to attract new customers is a little-used method that involves forming co-branding relationships with established businesses that cater to a target audience similar to yours. 

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Simple, Highly-Effective

This simple, yet highly-effective strategy will allow you to promote yourself to their database with a special offer presented as a gift from the sponsoring business.

The beauty of this arrangement is that your business can instantly reach large numbers of highly qualified prospects with the tacit endorsement of the established business. Your "co-branding host" is willing to participate because it's a way to reward loyal customers without incurring any costs.

It's a true win for both brands. You quickly attract new customers, while the more established brand increases goodwill with their existing clients, leads and partners.

Plan Who Could Be Your Best Partners

Whatever the specific plan, the co-branding method is the single most effective way to quickly attract a critical mass of qualified customers to a new business. Instead of beating the bushes for customers with cold calls or attending networking events, you can tap into a targeted group of consumers en masse to jumpstart sales.

Best of all, you are piggybacking on the success of another entrepreneur who has spent years building a solid customer base. In many ways, this eliminates the need to reinvent the wheel. For a startup facing so many other challenges, it's just smart business.

Comments

Lyon Brave

6 years ago #1

co-branding !!

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