Director, GTM Operations - Gaithersburg

Only for registered members Gaithersburg, United States

2 days ago

Default job background
$190,000 - $215,000 (USD)

Job summary

The Director of GTM Operations is responsible for designing rebuilding and scaling the marketing and GTM operating backbone at GeneDx.

Responsibilities

  • Own and rebuild the end-to-end marketing operations function including GTM systems data architecture campaign taxonomy and a unified attribution and performance measurement framework that credibly ties marketing activity to pipeline revenue.
  • Serve as the primary owner of marketing systems infrastructure including Salesforce GTM workflows object models swim lanes ensuring clarity of ownership governance scalability across a shared enterprise instance
  • Navigate resolve access ownership governance constraints across systems data partnering with IT Engineering Analytics establish clear operating models decision rights

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