Director of Communications - Oakland, United States - Michigan Association of School Boards

Mark Lane

Posted by:

Mark Lane

beBee recruiter


Description

Deadline:
April 26, 2024


District/Organization:
Oxford Community Schools


Position/Type:
Communications, full time


Salary:
Starting at $91,114


Position Details:


April 5, 2024 Internal/External Posting

Primary Function:

The Director of Communications will set, guide, and execute the strategy for all communications, website, and public relations messages to promote a positive image which supports the district's vision, mission, and Board policies.


Qualifications - Education & Experience

  • Bachelor's degree in communications including Public Relations, Journalism, Marketing, or related field.
  • A minimum of four (4) years professional experience in Public Relations or Marketing, K12 education experience, preferred.
  • The ability to manage and work simultaneously on multiple tasks with multiple steps and varying priorities.
  • Strong verbal and written communication skills, along with the ability to construct clear, compelling messages for various target audiences.
  • Strategic long and shortterm planning expertise.
  • Knowledge and proven experience with social media and digital marketing platforms, including but not limited to, Adobe Creative Suite.
  • Knowledge of crisis management strategies and best practices.
  • Understanding of current marketing and branding strategies.
  • The necessary knowledge, skills, and abilities to effectively present information and respond to inquiries from the staff, students, parents, the general public, and the media.
  • Ability to effectively identify, define, and respond to challenges and opportunities.
  • Willingness to always provide exceptional internal and external customer service.
  • An aptitude for various forms of technology.
Such alternatives to the above qualifications as the Board may find appropriate and acceptable.


Essential Duties & Responsibilities

  • Oversee and advise on the district marketing and public relations strategies.
  • Collaborate with administrators and school staff across the district.
  • Work with appropriate staff from other departments to produce high quality, consistent, on message, compelling content as required for key communications channels.
  • Communicate proactively and grow engagement with students, staff, parents, and community members.
  • Develop a strategy for telling the district's story and educating the community and general public on the district's mission and vision.
  • Collect and analyze data on student, staff, and community perceptions.
  • Develop and execute communication plans and strategic campaigns for district initiatives and goals.
  • Strengthen and build partnerships that enhance students' learning opportunities.
  • Manage development, distribution, and maintenance of all print and electronic collateral including, but not limited to, newsletters, brochures, and enewsletters.
  • Manage all media contacts.
  • Provide strategic oversight of the district's social media platforms and website.
  • Stay current on programs, positioning and marketing and communication strategies developed by other school districts.
  • Represent the district in community civic organizations and as a member of the Oakland County School Public Relations Association (OCSPRA) and the Michigan Schools Public Relations Association (MSPRA).
Perform other duties as required.


Reports to:
Superintendent


Salary:
starting at $91,114; commensurate with education and experience


Benefits:

Oxford Community Schools provides company paid coverage for dental, vision, life insurance, long-term disability, employee assistance program, sick and vacation days.

In addition, Oxford Community Schools offers comprehensive medical coverage or a cash in lieu benefit, health savings account, flexible spending plans, tax-sheltered annuity (TSA) plans and the Office of Retirement Services retirement plans.


To Begin:
April 2024 or ASAP

More jobs from Michigan Association of School Boards