Creative, Copywriting - New York, United States - The SpringHill Company

Mark Lane

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Mark Lane

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Description

ROLE OVERVIEW:


REPORTS TO**:
Creative Director


Responsibilities:


  • Develop original creative concepts that are grounded in cultural insights and research
  • Collaborate with fellow Creative team members to develop and execute audiencespecific, insightsdriven executions that translate brand strategy and goals into creative solutions
  • Create campaigns, brand messaging, general copy, scripts for TV advertising and branded content, and social posts.
  • Contribute to presentation materials throughout the creative development or campaign lifecycle
  • Balance multiple inhouse and external clients and projects, with tight deadlines and often a high volume of work
  • Elevate overall work quality by setting increasingly high standards and articulating ambitious creative opportunities Ensure all creative outputs are onbrief and onbrand
  • Provide recommendations on artists, directors, editors, and other creative collaborators as needed for content and campaign projects
  • Collaborate crossfunctionally with TSHC internal teams (brand partnerships, marketing, social, production, etc) to develop strategies and ideas that support the execution of creative concepts within a campaign
  • Help project managers with copy and content resourcing for creative needs
  • Have a willingness to embrace change and adapt strategies on the fly
  • Stay up to date on current trends in sports, fashion, editorial, pop culture and social media
  • Contribute to team building efforts including team training, development, onboarding, and mentoring junior creative staff
  • Bring curiosity, grit, creativity, empathy, and passion every day to the team and this role

Qualifications:


  • 4+ years of Copywriting
  • 3+ years Advertising or Digital agency experience preferred
  • Experience working on brand and product campaigns in the fields of Advertising, Marketing, Fashion, Art, Sports or Entertainment
  • Interest and knowledge of the gaming and soccer space is a major plus
  • Demonstrated creative problem solver and strategic thinker capable of collaborating with creators of all types
  • Strong interpersonal and communication skills, a cultivator of collaborative crossdepartmental relationships
  • Exceptional written & communication skills
  • Be able to work under pressure
  • Have an eye for detail, be highly creative and imaginative

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