Marketing Coordinator - Scottsdale, United States - Berardi Aesthetics and Plastic Surgery
Description
Objectives of this Role- Assist in the development and implementation of the company's brand strategy
- Ensure all marketing efforts serve to achieve immediate and longterm business goals, identifying and executing improvements for processes, content, and lead generation
- Prepare marketing activity reports and metrics for measuring program success
- Provide market research, forecasts, competitive analyses, campaign results, and consumer trends
- Support the maintenance and development of internal tools, including a credentials database, tracking capability, global contact directory, and intranet sites
- Further knowledge and education regularly through workshops, research, and seminars, and share best practices, and local marketing ideas and tactics with the team
- Able to think out side the box with creativity, logos, campaigns and events
- Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data
- Evaluating and establishing the marketing plan and strategy by assembling and analyzing sales forecasts, setting objectives, planning and organizing promotional presentations, and updating calendars
- Communicate campaign objectives, timelines, and deliverables to sales team, and provide instructions for use or promotion
- Continually seek and research new sources of prospective customer data, and provide recommendations to sales and marketing leadership
- Bachelor's degree in marketing, advertising, or communications
- Past work experience as a marketing coordinator or similar role
- Knowledge of traditional and digital marketing, content marketing, and social media marketing
- Experience with research using data analytics software
- Excellent writing, communication, and presentation skills
- Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint
- Experience working with budgets and forecasting
- Social Media Platform expertise
- Website building, med data, backlinks and social power understanding
Pay:
$45, $60,000.00 per year
Education:
- Bachelor's (preferred)
Experience:
Digital Marketing: 5 years (preferred)
Work Location:
In person